The Middle East and North Africa region has secured a total of 12 spots to compete for the Media Lions at the Cannes Lions International Festival of Creativity.
FP7/MENA has managed to secure four shortlists which include its campaigns for National Health Insurance Company – Daman, OMO ad Orange Tunisia.
Impact BBDO Dubai got two shortlists for its ‘Stop The Hunger’ and ‘Slip Friday 13’ campaign. Other agencies that got a shortlist each include TBWA\RAAD Dubai, Y&R Dubai, Misfits Dubai, Memac Ogilvy Dubai and Mindshare Istanbul.
Details of the shortlists are below:
| Title | Advertiser | Entrant Company | Entrant Country | Idea Creation |
|---|---|---|---|---|
| Ad D | National Health Insurance Company - Daman | FP7/DXB Dubai | UAE | FP7/DXB Dubai |
| The Least Active Kids In History | Ono - Unilever | FP7/DXB Dubai | UAE | FP7/DXB Dubai |
| Ad D | National Health Insurance Company - Daman | FP7/DXB Dubai | UAE | FP7/DXB Dubai |
| The Hammam Fighters | Orange Tunisia | FP7/TUN Tunis | Tunisia | FP7/TUN Tunis |
| Stop The Hunger | Mars | Impact BBDO Dubai | UAE | Impact BBDO Dubai |
| Skip Friday 13 | La Libanaise Des Jeux | Impact BBDO Dubai | UAE | Impact BBDO Dubai |
| Camel Power | Nissan | TBWA\RAAD Dubai | UAE | TBWA\RAAD Dubai |
| One Book For Peace | Interreligious Council For Bosnia & Herzegovina | Y&R Dubai | UAE | Y&R Dubai |
| The Better Way To Get Around | Careem | Misfits Dubai | UAE | MISFITS Dubai |
| Potatoes On Mars | CIP - The Intl Potato Center | Memac Ogilvy & Mather Dubai | UAE | Memac Ogilvy & Mather Dubai |
| Typo Domains By Nescafe | Nestle | Mindshare Istanbul | Turkey | Mindshare Istanbul |
| #BeatMe | UN Women Pakistan | BBDO Pakistan Lahore | Pakistan | BBDO Pakistan Lahore |
