As the awards night approaches, Dubai Lynx International Festival of Creativity has released the final two shortlists. In the Creative Effectiveness category, eight entries have made it to the shortlist.
These include two from Leo Burnett Beirut for the work done for Kafa and Diageo – both of which have been awarded across platforms in 2015.
The others that have made it to the shortlists also include BBDO Pakistan and Impact BBDO. FP7/DXB, J. Walter Thompson, Memac Ogilvy, Publicis Middle East also have an entry each.
The entry details are as follows:
| TITLE | ADVERTISER | ENTRANT COMPANY | COUNTRY |
|---|---|---|---|
| Not A Bug Splat | Foundation For Fundamental Rights | BBDO Pakistan Lahore | Pakistan |
| Hey Future Me... | Emirates NBD | FP7/DXB Dubai | UAE |
| Sting Launch Campaign | PepsiCo International | Impact BBDO Cairo | Egypt |
| Fakka | Vodafone Egypt | J. Walter Thompson Cairo | Egypt |
| Keep The Flame Alive | Diageo | Leo Burnett Beirut | Lebanon |
| Vote For Us. We'll Vote For You | Kafa | Leo Burnett Beirut | Lebanon |
| The AutoComplete Truth | UN Women | Memac Ogilvy Dubai | UAE |
| A Story Of Women, Food And Change | Maggi | Publicis Middle East Dubai | UAE |
