Harnessing the potential of digital innovations is one of the greatest management challenges. To understand this challenge and overcome it, Oliver Wyman has released ‘Ten Digital Ideas’ report that explores how leaders across all industries can capitalize on digital innovations. “Discovering new digital ways to improve… Read More
Facebook is going to host a Partner Developer workshop, with more than top 50 developers from across the region, in Dubai on Thursday, September 29, 2016. The full-day workshop is said to give attendees an exclusive chance to hear directly from Facebook Product, Partnerships, and… Read More
Publicis Communications has consolidated its six-office LeoComm PR network in the Middle East under the brand of MSLGROUP, its strategic communications and engagement firm. The LeoComm offices in the UAE (Dubai), Egypt (Cairo), Lebanon (Beirut), Qatar (Doha), and Saudi Arabia (Riyadh and Jeddah) will become… Read More
‘What’s mine is yours,’ Sean Pillot de Chenecey, Global Trends Analyst at Brand Positive reiterates this, stating that this “age-old trend” of sharing and borrowing is what drives the sharing culture today. The internet has leveraged this trend; startups around the world have pushed this… Read More
Video-on-demand service for emerging markets, Vuclip, a PCCW Media company, has appointed Sherif Dahan as Regional Director for the Middle East and North Africa (MENA) region. This move comes ahead of the anticipated launch of Viu, Vuclip’s new video-streaming service, in the region. In his… Read More
WI-5, the proximity-based interaction and content delivery expert, has appointed Brazen to handle its PR in the Middle East. Wi-5 essentially provides branded content to mobile devices and has hired Dubai-based Brazen to handle all its consumer and trade PR moving forwards. Wi-5 is a… Read More
Mall of Qatar (MOQ) and ELAN Media, the media arm of ELAN Group, have entered a multiyear strategic partnership that makes ELAN Media MOQ’s exclusive media representative for. Under the new partnership agreement, ELAN Media will manage and drive the full range of MOQ’s media… Read More
Following UAE’s commemoration of the intrinsic role women play in the nation’s overall progress and stability, Tathqeef Health Treatment Undertakings Services with creative agency Grey Dubai launched the ‘Veils Of Pride’ project, to mark Emirati Women’s Day. The initiative honors the veil as a symbol… Read More
As a result of recent successes and to stimulate further regional expansion, Omnicom Media Group MENA has made a number of promotions and changes to OMD’s management structure in the Middle East. As the agency explains, “these are as much a celebration of past achievements… Read More
MAM Food Co has appointed CHEIL MENA as its lead creative advertising agency for its pizza brand, Papa Murphy’s, in the UAE. Effective immediately, CHEIL will provide a full suite of strategic and creative services for Papa Murphy’s including brand strategy, design and advertising activities… Read More
