beIN, a Pay TV and entertainment platform in MENA, has added six channels from Discovery Communications to its bouquet. The channels include Animal Planet, DMAX, DTX (Discovery Turbo Xtra), Discovery Kids, Discovery Life Channel and Fatafeat. beIN will be the exclusive platform for five of these channels in Middle East & North Africa (MENA) region.
“Partnering with Discovery Communications further strengthens our position as the number one family entertainment platform in the region. Discovery’s channels offer unique content, packaged exceptionally well for the most discerning global audiences. We look forward to working closely with Discovery to bring great new content to MENA,” said Yousef Al-Obaidly, Deputy CEO, beIN Media Group.
As a result of this partnership agreement, beIN will be enhancing its factual, reality, edutainment, kids programming as well as offering a new HD version of Fatafeat. beIN plans to launch more channels in high quality HD in coming months.
“For over 30 years, Discovery has been satisfying viewers’ curiosity through engaging and entertaining content through a list of powerful and loved media brands. In partnership with beIN, we are providing a stronger offer to our viewers and commercial partners, and we look forward to working alongside beIN to increase the reach of our content in the Middle East and Africa,” commented JB Perrette, President, Discovery Networks International on this new partnership.
