Breaking Down Social And Mobile Silos

The fragmented and competitive social and mobile landscape drives advertising innovation but brings with it inefficiencies and challenges. Social and mobile media are hardly “new” media in 2015. But even as the brand dollars flow in more consistently and in greater volume, marketers are spending… Read More

TRA Shows Support For Digital Publishing

The Telecommunications Regulatory Authority has come forward in support of the Digital Publishing Campaign of Emirates Publishers Association. The Association has partnered with Neelwafurat.com, an Arabic website for books and e-publishing in an an attempt to issue books by UAE publishers on the internet reducing… Read More