Five Agencies Fight For Creative Effectiveness Lynx

As the awards night closes in, the Dubai Lynx International Festival of Creativity has announced the shortlist for the Creative Effectiveness category.

A total of eight entries have made it to this category that specifically celebrates creative ideas that have worked in achieving business goals, and in the market place.

Geometry Global, Impact BBDO and J. Walter Thompson each have two entries that have made it to the shortlist.

Leo Burnett and Memac Ogilvy & Mather have an entry each.

The complete list of shortlisted entries in the category are:

TITLEADVERTISERENTRANTCOUNTRYIDEAPRODUCTIONMEDIAPR
Back Off RadioRoads And Transport AuthorityGeometry Global DubaiUAEGeometry Global Dubai
Handle On HygieneUnileverGeometry Global DubaiUAEGeometry Global/ Memac Ogilvy Dubai
Chipsy: 90 Million SmilesPepsiCo Int. - Chipsy Food IndustriesImpact BBDO CairoEgyptImpact BBDO CairoLighthouse Films/ Hama FilmOMD Dubai
Goodbye Bad LuckLa Libanaise Des JeuxImpact BBDO DubaiUAEImpact BBDO DubaiBig Kahuna Films Dubai
The Good NoteBou Khalil SupermarchéJ. Walter Thompson Beirut LebanonJ. Walter Thompson Beirut J. Walter Thompson Beirut J. Walter Thompson Beirut
Power To FamilyVodafoneJ. Walter Thompson Cairo EgyptJ. Walter Thompson Cairo Asap Productions CairoMEC Global Cairo
Vote For Us, We'll Vote For YouKafa (Enough) Violence & ExploitationLeo Burnett Beirut LebanonLeo Burnett Beirut Leo Burnett Beirut
Dark IftarCoca-Cola Middle EastMemac Ogilvy & Mather DubaiUAEMemac Ogilvy Dubai / FP7/DxbUM MENA Dubai

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