It has been traditional for the UAE to find one theme that defines much of its activities in the course of a year. The year 2018 was dubbed ‘Year of Zayed’. 2018 marked 100 years since the birth of the late Sheikh Zayed bin Sultan… Read More
Initiative MENA has appointed Ghayath Sioufi as its new Regional Business Director. Mr Sioufi will serve key accounts and will be responsible for driving the agency’s regional program across the MENA markets. He will also be responsible for driving new business across all disciplines for… Read More
Interpublic Group (IPG) has completed the acquisition of Acxiom, formerly known as Acxiom Marketing Solutions. Acxiom will operate as a standalone unit within IPG, reporting into Arun Kumar, Chief Data and Marketing Technology Officer, IPG. The deal brings together IPG’s media, creative, marketing services and… Read More
The Interpublic Group (IPG), perhaps among the first to discuss the importance of gender equality at work, hosted its eighth annual breakfast at the Cannes Lions International Festival of Creativity this year. The program ‘Women at Work’ celebrated ‘sheroes’ who have changed the world through… Read More
The Interpublic Group (IPG) hosted its eighth annual breakfast at the Cannes Lions International Festival of Creativity this year. The program ‘Women at Work’ celebrated ‘sheroes’ who have changed the world through their excellence, perseverance and passion. Gail Heimann, President of Weber Shandwick moderated the… Read More
Industry veterans have constantly warned about the fast pace of change and the need to adapt. Despite the best and brightest of the business at work, there is clear evidence that the present holding company model requires to reinvent itself in order to become more… Read More
The Interpublic Group has released a video in conjunction with the company’s support of UN Sustainable Development Goal (SDG) #6, which the company adopted as part of the Common Ground Initiative launched at the Cannes Lions International Festival of Creativity 2016. The video focuses on… Read More
At the end of the last week, Interpublic Group (IPG) announced their strong revenue and profit increase for the third quarter of 2016. Third quarter 2016 revenue increased 3 percent to USD 1.92 billion, compared to USD 1.87 billion in the third quarter of 2015,… Read More
IPG Mediabrands has appointed Mat Baxter as the Global Chief Executive Officer for its agency Initiative, effective immediately. Jim Elms, the agency’s previous Global Chief Executive Officer, is named Chairman of Initiative, and takes on new responsibilities as Managing Director, Interpublic. In this role, Mr… Read More
Interpublic’s (IPG) second quarter results are in line with expectations when it comes to earnings. The Holding Company has reported a revenue increase of 2.2 percent and organic revenue increase of 3.7 percent. “We are pleased to report another quarter of solid revenue and profit… Read More
