UAE Nabs 14 Shortlists In Health & Wellness Lions

The countdown to the Cannes Lions International Festival of Creativity 2017 is over, and the first lists are already out. While Innovation Lions was announced a few days ahead of the Festival, the shortlists for Health & Wellness Lions is out.

Of the 243 overall entries in the shortlist, the UAE has 14. These include seven for Impact BBDO for its work done for Sydlexia. The Classic Partnership Advertising, part of the Y&R family, has four shortlists for Medcare Women & Children Hospital and the much anticipated work from Memac Ogilvy & Mather, for CIP – the International Potato Center, also has three entries in the shortlist.

The details of the shortlisted entries from MENA in the category are:

ENTRY TITLEADVERTISERMEDIUMENTRANT AGENCYCOUNTRYPRODUCTIONPR
DogSydlexiaPrint & Outdoor Craft: TypographyImpact BBDO DubaiUAE
FoxSydlexiaPrint & Outdoor Craft: TypographyImpact BBDO DubaiUAE
DinosaurSydlexiaPrint & Outdoor Craft: TypographyImpact BBDO DubaiUAE
RabbitSydlexiaPrint & Outdoor Craft: TypographyImpact BBDO DubaiUAE
DinosaurSydlexiaStandard OutdoorImpact BBDO DubaiUAE
FoxSydlexiaStandard OutdoorImpact BBDO DubaiUAE
RabbitSydlexiaStandard OutdoorImpact BBDO DubaiUAE
Potatoes On MarsCIP - The International Potato CenterUse of TechnologyMemac Ogilvy & Mather DubaiUAEGreat Guns London/ OgilvyOne DubaiOgilvyOne Dubai
Potatoes On MarsCIP - The International Potato CenterDirect and Promo & ActivationMemac Ogilvy & Mather DubaiUAEGreat Guns London/ OgilvyOne DubaiOgilvyOne Dubai
Potatoes On MarsCIP - The International Potato CenterPRMemac Ogilvy & Mather DubaiUAEGreat Guns London/ OgilvyOne DubaiOgilvyOne Dubai
Footnote For The BreastMedcare Women & Children HospitalAmbient OutdoorThe Classic Partnership Advertising DubaiUAE
Footnote For The BreastMedcare Women & Children HospitalDirect and Promo & ActivationThe Classic Partnership Advertising DubaiUAE
Footnote For The BreastMedcare Women & Children HospitalPRThe Classic Partnership Advertising DubaiUAE
Footnote For The BreastMedcare Women & Children HospitalEvents / ExperientialThe Classic Partnership Advertising DubaiUAE

The winners will be announced in a ceremony on June 17 in Cannes. There are no MENA jurors in this category.

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