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Author: Sana Mahmud

Dentsu Sports International And Merkle Appointed By Al-Ittihad Club To Lead Digital Transformation

Dentsu Sports International And Merkle Appointed By Al-Ittihad Club To Lead Digital Transformation

1 year ago by Sana MahmudAdvertising

Dentsu Sports International (DSI) and Merkle, dentsu’s leading customer experience management company, have been appointed as digital transformation partners by Al-Ittihad Club, one of the most iconic and decorated clubs in Saudi Arabian football. Following a victorious season in the Roshn Saudi Pro League, Al-Ittihad… Read More

Vodacom Group Appoints Mohamed Abdallah As CEO Of Vodafone Egypt And International Markets Of Vodacom

Vodacom Group Appoints Mohamed Abdallah As CEO Of Vodafone Egypt And International Markets Of Vodacom

1 year ago by Sana MahmudAdvertising

Vodacom Group is pleased to announce the appointment of Mohamed Abdallah as Chief Executive Officer of Vodacom International Markets and Vodafone Egypt. The appointment is a key milestone in Vodacom’s ongoing efforts to simplify its operating model, drive strategic growth and enhance customer experiences in… Read More

Current Global MENAT Continues Growth Trajectory And Enhances Offering With New Agency Hires

Current Global MENAT Continues Growth Trajectory And Enhances Offering With New Agency Hires

1 year ago by Sana MahmudAdvertising

Current Global MENAT, part of Middle East Communications Network (MCN), has made five new appointments in the last two months following several major client wins and continued development of its capabilities. Nick Watkins, former ARN News Editor and contributor to The National and Gulf News,… Read More

WOMANi Rendezvous Comes To Kazakhstan To Celebrate Leading Women In Islamic Banking And Finance

WOMANi Rendezvous Comes To Kazakhstan To Celebrate Leading Women In Islamic Banking And Finance

1 year ago by Sana MahmudAdvertising

WOMANi is a platform dedicated to celebrating and recognising women who demonstrate exceptional leadership, meaningful contributions, and unwavering commitment to Islamic business and finance. This year, the WOMANi Rendezvous took place in Astana, shining a spotlight on the growing momentum of Islamic finance in the… Read More

General Assembly Bahrain And Spring Venture Services Announce Strategic Partnership

General Assembly Bahrain And Spring Venture Services Announce Strategic Partnership

1 year ago by Sana MahmudAdvertising

General Assembly (GA) Bahrain, a pioneer in tech education and career transformation, and Spring Venture Services , a key enabler of startup growth and ecosystem development in the region, today announced the signing of a Memorandum of Understanding (MoU). This strategic partnership aims to create… Read More

NTT DATA Appoints Asokan Moodley As Head Of GenAI And Industry Advisory For Middle East And Africa

NTT DATA Appoints Asokan Moodley As Head Of GenAI And Industry Advisory For Middle East And Africa

1 year ago by Sana MahmudAdvertising

NTT DATA, a global leader in digital business and technology services, announced the appointment of Asokan Moodley as Head of GenAI and Industry Advisory for Middle East and Africa (MEA), effective 1 May, 2025. In this strategic role, Moodley will spearhead NTT DATA’s artificial intelligence… Read More

Advertima And Publicis Media Middle East Join Forces To Enable Unified Omnichannel Retail Media Buying

Advertima And Publicis Media Middle East Join Forces To Enable Unified Omnichannel Retail Media Buying

1 year ago by Sana MahmudAdvertising

Advertima, the global leader in AI-powered in-store audience data, has partnered with Publicis Media ME to unlock a new level of Retail Media execution: unified audience-based media buying across retail media networks and channels. This strategic collaboration answers a critical industry need: enabling media buyers… Read More

Bank Dhofar Unveils Next-Generation ‘Intilaqa’ Digital Account Opening Experience

Bank Dhofar Unveils Next-Generation ‘Intilaqa’ Digital Account Opening Experience

1 year ago by Sana MahmudAdvertising

In a significant step towards enhancing customer convenience and supporting Oman’s digital transformation agenda, Bank Dhofar has launched the new and improved version of its widely-used Intilaqa Digital Onboarding App. This upgraded platform marks a new era in account opening by offering a 100% digital,… Read More

Madrasa, TikTok Partner To Launch STEM Feed In UAE Showcasing The Largest Arabic Educational Library

Madrasa, TikTok Partner To Launch STEM Feed In UAE Showcasing The Largest Arabic Educational Library

1 year ago by Sana MahmudAdvertising

Madrasa e-learning platform, part of the Mohammed bin Rashid Al Maktoum Global Initiatives (MBRGI), has partnered with TikTok as the latter launched its globally successful STEM Feed in the UAE. This partnership brings the largest free Arabic language educational library to the platform, marking a… Read More

WeRide Launches Fully Driverless Robotaxi Trial Operations In Abu Dhabi, Broadens Service Coverage

WeRide Launches Fully Driverless Robotaxi Trial Operations In Abu Dhabi, Broadens Service Coverage

1 year ago by Sana MahmudAdvertising

WeRide a global leader in autonomous driving technology, announced the launch of fully driverless Robotaxi trial operations in Abu Dhabi – the first deployment of its kind in the Middle East. Starting this quarter, a fleet of WeRide’s Robotaxis will be piloted on public roads… Read More

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The Arabian Marketer is a news media publication focussed on reporting on developments in the media, marketing and advertising industry in the Middle East and North Africa region. Based in UAE, AM looks to focus on news developments through its flagship website www.arabianmarketer.ae and monthly print magazine The Arabian Marketer.

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