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Twitter Seeks Public Input On Approach To World Leaders

Twitter Seeks Public Input On Approach To World Leaders

2 years ago by AM News DeskDigital

Two years ago, Twitter explained its principles and approach to world leaders on the platform. Today, Twitter is calling for the public’s input on how it regulates world leaders on the platform with the aim to ensure those policies remain relevant in the ever evolving… Read More

Twitter & AUD Introduce Open Internet Series

Twitter & AUD Introduce Open Internet Series

2 years ago by AM News DeskDigital

Twitter partners with the Mohammed Bin Rashid School for Communication (MBRSC) at the American University in Dubai (AUD) and the Internet Society Middle East to launch a series of undergraduate lectures focused on the Open Internet for the first time in the Middle East and… Read More

Twitter Tackles Covid-19 Vaccine Misinformation

Twitter Tackles Covid-19 Vaccine Misinformation

2 years ago by Zeba MahmudDigital

Twitter will now apply labels to Tweets that may contain misleading information about COVID-19 vaccines, in its efforts to remove harmful and misleading information from the platform. Labels will appear in the account’s display language and may link to either the curated content tab and… Read More

Twitter, Football & Humor Come Together In KSA

Twitter, Football & Humor Come Together In KSA

2 years ago by AM News DeskDigital

According to recent research by Twitter, football is the most popular sport on the platform in Saudi Arabia, with fans taking to the platform to celebrate victories, watch live tournament analysis or cheer for their teams. In fact, there were 91 million Tweets around the… Read More

Audience Behavior On Twitter This Ramadan

Audience Behavior On Twitter This Ramadan

3 years ago by Asma WangdeDigital

Ramadan was always a busy period for social media platforms as consumers take to it for entertainment and information. In COVID-19, the trend perhaps has gone a notch up. Some user behavior on Twitter shows that consumers are still engaging on TV series, resulting in… Read More

Twitter Launches ‘Heroes of Good’ Ramadan campaign

Twitter Launches ‘Heroes of Good’ Ramadan campaign

3 years ago by AM News DeskDigital

In the lead up to Eid Al Fitr, Twitter has launched ‘Heroes of Good’, a Ramadan campaign centred around celebrating people who have spread hope through their acts of kindness. The campaign encourages people to either nominate their Ramadan hero, an individual who has gone… Read More

Instagram Grows, Twitter Declines In Ad Reach In UAE, KSA

Instagram Grows, Twitter Declines In Ad Reach In UAE, KSA

3 years ago by AM News DeskMedia

Major social media platforms saw significant growth in their advertising reach across UAE and Saudi Arabia, according to reports released by socially-led creative agency We Are Social and Hootsuite. Digital 2020: UAE found that Instagram saw the biggest growth in its advertising audience of the… Read More

Twitter’s Diwali 2019 Emoji Aims For ‘Lights On’ Timelines

Twitter’s Diwali 2019 Emoji Aims For ‘Lights On’ Timelines

3 years ago by AM News DeskDigital

Indians across the UAE are in the festive mood with Diwali just around the corner. In line with its annual tradition, Twitter has created an emoji this year as well for people taking to the social platform to celebrate the festival. The emoji, which is… Read More

UAE Consumers Trust Brands With Social Presence

UAE Consumers Trust Brands With Social Presence

3 years ago by Kiran KidwaiDigital

The social presence of a brand is seen as a significant factor in creating awareness and lending credibility to it. However, today the role of social media is changing as brands are treating it as a sales platform. YouGov’s new research surveyed UAE respondents on… Read More

Twitter Appoints Head Of Video Solutions For MENA

Twitter Appoints Head Of Video Solutions For MENA

4 years ago by AM News DeskDigital

Twitter has appointed Samantha Billingham as Head of Video Solutions for the Middle East and North Africa (MENA) region underscoring the platform’s commitment to providing unique video content solutions to advertisers. Ms Billingham’s role will be to introduce Twitter’s suite of video solutions to key… Read More

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The Arabian Marketer is a news media publication focussed on reporting on developments in the media, marketing and advertising industry in the Middle East and North Africa region. Based in UAE, AM looks to focus on news developments through its flagship website www.thearabianmarketer.com and monthly print magazine The Arabian Marketer.

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