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Editor’s Pick

We Have A Collective Responsibility Towards Media: Ibrahim Al Abed

We Have A Collective Responsibility Towards Media: Ibrahim Al Abed

6 years ago by Zeba MahmudAM Events

The media industry globally is undergoing transformation, where newer forms of media are finally being asked to conform to rules that have governed traditional media for long. The primary objective for this is to cease the manipulation of news and information that has questioned the… Read More

Leadership Lessons From Akram Miknas, Alex Saber, Asad Rehman

Leadership Lessons From Akram Miknas, Alex Saber, Asad Rehman

6 years ago by Sana MahmudAM Events

As Arabian Marketer celebrated its Leadership Awards, naming Akram Miknas, Chairman, MCN as AM Person of the Year 2018 and Asad Rehman, Director – Media & Digital Transformation, Unilever MENA as AM Marketer of the Year 2018, the leaders took the stage to reflect on… Read More

Akram Miknas, MCN Is AM Person Of The Year 2018

Akram Miknas, MCN Is AM Person Of The Year 2018

6 years ago by Zeba MahmudAdvertising

Not many pursue a path that shapes up the very nature of an industry. MCN Chairman, Akram Miknas, has neither dreamed small nor given up on his dreams ever. As he celebrates his 50th work anniversary, he is looking to do more. For his contributions… Read More

AM Person of the Year Akram Miknas – “A True Inspiration”

AM Person of the Year Akram Miknas – “A True Inspiration”

6 years ago by Zeba MahmudAdvertising

A doyen of the marketing and advertising domain, Akram Miknas, the chairman of Middle East Communication Network (MCN) has made an impact that is far reaching – not just in the industry but also globally. Leading names from the business share thoughts on Mr Miknas’… Read More

Unilever’s Asad Rehman Named AM Marketer Of The Year 2018

Unilever’s Asad Rehman Named AM Marketer Of The Year 2018

6 years ago by Sana MahmudAM Events

For going beyond the call of duty in making marketing more meaningful in the Middle East & North Africa (MENA) region, Asad Rehman, Director – Media & Digital Transformation, Unilever MENA has been named AM Marketer of the Year 2018. Mr Rehman’s approach towards marketing… Read More

Industry Leaders Comment On AM Marketer Of The Year Asad Rehman

Industry Leaders Comment On AM Marketer Of The Year Asad Rehman

6 years ago by Sana MahmudMarketing

As Asad Rehman, the director of media and digital transformation at Unilever MENA, is named AM Marketer of the Year 2018, industry leaders comment on what makes Mr Rehman a marketer to reckon with… Ghassan Harfouche, Group CEO, MCN For me, Asad is the marketer… Read More

Year In Review: Top Developments Of 2017

Year In Review: Top Developments Of 2017

6 years ago by Zeba MahmudAdvertising

The year 2017 will be remembered as a milestone year for the Middle East & North Africa (MENA) region for several reasons. In the wake of the economic and political challenges that are not new to the Middle East, regional leaders took decisions that will… Read More

People In The News In 2017

People In The News In 2017

6 years ago by Sana MahmudAdvertising

Ad land had its share of high profiled movements in 2017. Memac Ogilvy braced for a big change as Edmond Moutran, the agency’s chief since its launch in the region, decided to step down as part of the agency’s succession plan. In September 2017, Patou… Read More

Recap 2017: A Year Of Major Reviews & Account Movements

Recap 2017: A Year Of Major Reviews & Account Movements

6 years ago by Zeba MahmudAdvertising

The year 2017 can be described as the year of the “frustrated marketer” in an industry still facing the aftermath of ANA’s media transparency report. McDonald’s called all major holding groups for its nearly USD 2 billion global media review, Amazon consolidated its USD 1… Read More

Up Close & Personal With Fadi Yaish On Exiting Impact BBDO

Up Close & Personal With Fadi Yaish On Exiting Impact BBDO

6 years ago by Sana MahmudAdvertising

Ending a five-year stint with Impact BBDO, where he formed one of the most successful creative partnerships in the Middle East & North Africa (MENA) region with CEO Dani Richa, Fadi Yaish is gearing up for a new chapter in his professional journey. As AM… Read More

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The Arabian Marketer is a news media publication focussed on reporting on developments in the media, marketing and advertising industry in the Middle East and North Africa region. Based in UAE, AM looks to focus on news developments through its flagship website www.thearabianmarketer.com and monthly print magazine The Arabian Marketer.

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