Carat KSA has been awarded the media buying and planning responsibilities for Rabea Tea in the region. Carat’s Jeddah office will handle the business. The Dentsu Aegis Network agency will handle traditional and digital media planning and buying for one of the kingdom’s prominent FMCG… Read More
Warc has named the judging panel of the Effective Channel Integration category for the Warc Media Awards 2019, a global awards scheme that rewards communications planning which has made a positive impact on business results. Now in its fourth year, this case study competition examines… Read More
At the 66th annual Cannes Lions International Festival of Creativity, Omnicom agencies were recognized for their excellence in terms of the quality, creativity and effectiveness of their work. For the second consecutive year, Omnicom was named Holding Company of the Year based on the work… Read More
The 66th edition of Cannes Lions International Festival of Creativity has finally ended. Agencies from the Middle East & North Africa (MENA) region, and Pakistan, have come back with 15 Lions including a Young Lions award. Lower than 2018, when MENA agencies had won 17… Read More
The Cannes Lions International Festival of Creativity awarded six more categories on the fourth day of the festival. Agencies from the Middle East & North Africa (MENA) region managed wins in only one of the categories on the day, courtesy once again to a multitude… Read More
Havas Group’s annual press update from the Havas Café in Cannes, during the Cannes Lions International Festival of Creativity, outlined a new strategic direction for the holding company. Yannick Bolloré, Chairman & CEO of Havas Group and Chairman of Vivendi, said the Group’s new strategic… Read More
“We were hoping for the An Nahar work to do well — it won a few Grands Prix at Dubai Lynx after all — but winning a Grand Prix at Cannes Lions was a pleasant surprise,” BBDO Worldwide’s Chairman & CEO for MEA & Pakistan,… Read More
The Sustainable Development Goals Lions, part of the Good Track at Cannes Lions International Festival of Creativity, celebrate creative problem solving, solutions or other initiatives that harness creativity and seek to positively impact the world. Two entries from the Middle East & North Africa (MENA)… Read More
Twenty years after author Adam Morgan coined the concept of the challenger brand in Eating the Big Fish, global media network PHD has announced it will again be collaborating with the expert on the subject in a new publication, that launched during Cannes Lions. Drawing… Read More
Cannes Lions ended day three with awards given in the PR Lions, Media Lions, Direct Lions, Creative Strategy Lions, Creative Data Lions and Social & Influencer Lions categories. Agencies from the Middle East & North Africa (MENA) region and Pakistan added four more Lions on… Read More
