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Leo Burnett

Omantel Says Put Ramadan’s ‘Extra Time’ To Good Use

Omantel Says Put Ramadan’s ‘Extra Time’ To Good Use

4 years ago by Sana MahmudAdvertising

Typically, Ramadan is not a big advertising occasion in Oman, but this year, Omantel tasked Leo Burnett with developing a corporate social responsibility (CSR) platform that would help improve brand perception. The campaign that included a series of films since launch built on the insight… Read More

Dubai Lynx Reveals First Set of Shortlists

Dubai Lynx Reveals First Set of Shortlists

5 years ago by AM News DeskAdvertising

The Dubai Lynx International Festival of Creativity has named one set of work that has made the first cut to win at the festival this year. On day one of the festival, Dubai Lynx has announced the shortlists for the categories of Brand Experience &… Read More

53 Entries Make It To Media Lynx Shortlist

53 Entries Make It To Media Lynx Shortlist

5 years ago by Zeba MahmudAdvertising

A total of 53 pieces of work have made the cut to be in the Dubai Media Lynx shortlist. The BBDO family leads the tally with BBDO Pakistan cornering four shortlists and Impact BBDO getting another four. FP7/MENA has seven entries shortlisted in the category.… Read More

Omnicom Takes Lead In Digital & Mobile Lynx Shortlist

Omnicom Takes Lead In Digital & Mobile Lynx Shortlist

5 years ago by Sana MahmudAdvertising

Dubai Lynx International Festival of Creativity has revealed the first set of shortlists for 2019. In the Digital and Mobile Lynx shortlists, Impact BBDO takes the lead with 12 entries in the shortlist. Punch BBDO has one shortlist as well in the category. TBWA\Raad has… Read More

Lenovo – Leo Burnett MEA Relationship Begins

Lenovo – Leo Burnett MEA Relationship Begins

5 years ago by Zeba MahmudAdvertising

Lenovo has appointed Leo Burnett MEA as its advertising agency for the PC business in the Middle East and Africa (MEA) region. Leo Burnett will provide strategic support to Lenovo’s team, while collaborating to develop a long-term advertising strategy to drive the brand’s business objectives.… Read More

Three Participate From MENA In Cannes Lions ‘See It Be It’

Three Participate From MENA In Cannes Lions ‘See It Be It’

5 years ago by Zeba MahmudAdvertising

Cannes Lions has 20 participants taking part in this year’s ‘See It Be It’ program, an increase of five participants on previous years. Now in its fifth year, the initiative aims to create a platform for women who face diversity challenges in the industry and… Read More

Careem Hunts For Creative Partner

Careem Hunts For Creative Partner

5 years ago by AM News DeskAdvertising

The region’s own cab hailing digital service, Careem, has initiated a pitch to review its creative duties. While Careem officials did not respond to Arabian Marketer’s queries, well placed industry sources indicate that the pitch is in advanced stages. Sources also state that J. Walter… Read More

Emirates NBD Divides Creative Roster Between FP7 & Leo Burnett

Emirates NBD Divides Creative Roster Between FP7 & Leo Burnett

6 years ago by Sana MahmudAdvertising

Emirates NBD has adopted a dual-agency model for 2018, retaining its long term agency of seven years, FP7 to manage creatives and communication across all business units and has appointed Leo Burnett Dubai to manage its evolving brand needs, in addition to strategic sponsorships and… Read More

Sharjah Commerce & Tourism Awards Ad Mandate to Leo Burnett

Sharjah Commerce & Tourism Awards Ad Mandate to Leo Burnett

6 years ago by Sana MahmudAdvertising

Sharjah Commerce and Tourism Development Authority (SCTDA) has completed its advertising agency review and has awarded the business to Leo Burnett Dubai. The partnership will see Leo Burnett along with Optimedia develop multimedia campaigns to build awareness around the Sharjah brand. The development comes on… Read More

FP7 Leads Warc Prize For MENA Strategy 2017 Shortlist

FP7 Leads Warc Prize For MENA Strategy 2017 Shortlist

6 years ago by Sana MahmudAdvertising

The WARC Prize for MENA Strategy 2017, a new initiative to award the best strategic marketing thinking that has driven results in the region, has arrived at a shortlist of 20 papers. FP7/MENA agencies lead the list with eight entries. Impact BBDO, TBWA\RAAD, J Walter… Read More

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The Arabian Marketer is a news media publication focussed on reporting on developments in the media, marketing and advertising industry in the Middle East and North Africa region. Based in UAE, AM looks to focus on news developments through its flagship website www.thearabianmarketer.com and monthly print magazine The Arabian Marketer.

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