Six Senses Appoints Four Communications As PR Agency In The Middle East

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Six Senses Hotels Resorts Spas has appointed Four Communications to develop and drive strategic public relations programs for the resorts and spas within the region. The agency will act as a press office to provide proactive outreach and relations to support communications in the Middle East.

Six Senses Hotels Resorts Spas operates 11 resorts and 28 spas in 19 countries. Complementing the incredible natural beauty of its far-flung locations, each of the properties offer a wide range of holistic wellness, rejuvenation and beauty treatments.

Four Communications’ remit includes Six Senses Zighy Bay located on Oman’s Musandam Peninsula and Six Senses Laamu located in the south Maldives. In addition, the agency will represent Six Senses Zil Pasyon, set on the Seychellois private island of Félicité.

Four Communications will also support Six Senses Spas in delivering integrated wellness experiences beyond the traditional spa offering. Six Senses manages three spas in the region which includes Six Senses Muscat at Al Bustan Palace, Six Senses Kuwait at Symphony Style Hotel and Six Senses Doha at Sharq Village.

“We are delighted to have Four Communications representing us as our agency of record in the Middle East. The market is very important for us and we wished to appoint a dynamic agency to support our growth, particularly as we announce developments which will appeal to sophisticated and discerning Middle East travellers,” said Benjawan Sudhikam, Director, Public Relations & Communications at Six Senses Hotels Resorts Spas.

“With a strong track record in luxury travel, wellness and responsible tourism, we are delighted to be part of Six Senses’ journey in promoting their offerings and we look forward to highlighting their new properties, spas and wellness programmes,” said Ray Eglington, Group Managing Director, Four Communications.

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