Starz Play Signs Asda’a BCW As Communications Partner
Asda’a BCW will manage Starz Play’s strategic PR and communications function and outreach throughout the GCC, North Africa and Levant
Author: Asma Wangde
ADIB Names Mazin Manna As Group CEO
Abu Dhabi Islamic Bank’s (ADIB) has appointed Mazin Manna as ADIB’s new Group Chief Executive Officer. Mr Manna brings over 28 years of experience in international banking, with deep knowledge of the regional market. With expertise in institutional and commercial banking, he has led the… Read More
Forbes Launches UAE 100 Ranking
Forbes Middle East’s debut UAE 100 ranking has recognized the country’s top companies that have contributed in transforming the UAE into a thriving and successful business hub. The business magazine ranked the 50 biggest companies listed on the country’s stock exchanges and 50 private companies… Read More
4C Marks Ambitious Middle East Plans
As part of the global expansion, 4C will create up to 100 new jobs in the next 12 months, including scaling its workforce in the Middle East by 33 percent. The additional headcount coincides with the expansion of the company’s core delivery teams and emerging… Read More
UAE’s Luxury Brands Hold Their Own In ‘Intimacy’ Study
When it comes to luxury brands, UAE consumers have tried-and-true favorites. But in MBLM’s 2018 Brand Intimacy Report, several findings reveal a reconfigured landscape of consumer bonding in this highly-visible industry. Brand Intimacy is defined as a paradigm in marketing, leveraging and strengthening the emotional… Read More
Global Ad Revenues Grew By 7.2% In 2018: Magna
In its latest report on global advertising market trends, Magna states that global advertising revenues grew by a record 7.2 percent in 2018 to reach a total of USD 552 billion in the 70 countries analyzed by the IPG Mediabrands agency. The EMEA region has… Read More
OSN Appoints Patrick Tillieux As CEO
Patrick Tillieux has been appointed as OSN’s Chief Executive Officer, effective immediately. He succeeds Martin Stewart, who is leaving the company to pursue another opportunity outside of the region. “The board wishes to acknowledge Mr Stewart’s efforts and achievements in strengthening operational efficiency and adding… Read More
Majid Al Futtaim Acquires M-Wallet App – Beam
Majid Al Futtaim has acquired Beam Portal, the owner of UAE mobile wallet app, Beam. The acquisition grants Majid Al Futtaim ownership of Beam’s IP rights, branding, and e-wallet services across the region. The move is seen as another step in the company’s digital transformation… Read More
Spark Foundry, AstroLabs Partner To ‘Upskill’ Marketers
Spark Foundry and AstroLabs have formed a partnership focused on ‘transformation’. The resulting program ‘Transformational Upskill’ will be available to Spark Foundry clients across the region. The customizable program aims to bridge gaps and break down silos for agency and clients as they embark of… Read More
Air Arabia Rebrands To Mark 15th B’Day
Celebrating 15 years of operations in the Middle East & North Africa (MENA) region, Air Arabia has donned a new brand identity. The Sharjah-based airline claims it has experienced “solid and sustained growth since the launch of its first flight in 28 October 2003”. From… Read More