Snap Inc. appointed Zadi Hobeika as its new Product Marketing Lead in MENA, focusing on performance advertising solutions. The new appointment comes in line with Snap’s continued investment in the region to scale its digital advertising solutions and ensure that brands effectively connect with its… Read More
Black Friday is one of the most anticipated yearly retail events for thousands across the world, bringing with it unrivalled opportunities for brands to drive sales and increase revenue before the year end. To ensure businesses of all sizes are able to capitalize on this… Read More
YouTube announced on Sunday the launch of YouTube Charts, a collection of charts which list the top songs and artists in each of the Saudi Arabia, Egypt, and the United Arab Emirates on a weekly basis offering the Arabic music industry a more streamlined and… Read More
Data from YouGov profiles shows Netflix is the most popular streaming service in the kingdom, with highest consumption coming from the youngest adults Data from YouGov Profiles, a proprietary audience profiling and segmentation platform, shows the youngest adults, popularly known as GenZ (those between 18-24… Read More
Gang-war rivalries, edgy action and power packed performances make for the perfect crime saga and ‘Karachi Division’ just delivers that! STARZPLAY’s latest Original production; the crime-action-drama written and directed by Shamoon Abbasi along with a talented cast will take audiences into the notorious crime… Read More
Samsung Gulf Electronics today announced an exclusive line-up of app subscriptions which can be unlocked when purchasing selected Samsung TVs in the UAE. This perfect content pack, including OSN Streaming, Shahid VIP and Spotify Premium subscriptions, is the best way to enjoy a smart start… Read More
To mark this year’s Saudi National Day, Snap Inc. is launching a first-of-its-kind activation in the region. Snapchat’s 19.5 million monthly active users across the Kingdom, as well as its global Saudi audience, will have the opportunity to join the festivities like never before through… Read More
The future of content creation and financial freedom will be discussed and marked in an exclusive event, in Dubai, September 22st, at the initiative of TOKHIT, a unique global social network, based on blockchain and NFT, and Welthee, an investment platform with zero commissions and… Read More
In honour of World Suicide Prevention Month, TikTok is boosting efforts to safeguard its users’ mental wellbeing. As people choose to express themselves to their circles on the platform, conversation around recovery from self-harm and other mental health issues is growing. Building on the support… Read More
Liquid, the award-winning retail ideas company fully dedicated to ensuring brands sell, by helping shoppers buy, has today announced its expansion into Europe with a dedicated office in Poland – a globally renowned centre of excellence of e-commerce talent. The Liquid team based out… Read More
