One of the oldest media companies of India, Zee Entertainment Enterprises Limited (ZEEL) is putting its marketing muscle behind its new channel Zee World, touted as its first offering for mainstream viewers in Africa. The company is hosting an event in Johannesburg to mark the launch. With this initiative,… Read More
Broadening its scope of programming, Sky News Arabia partnered with Egypt based Al Ahram. A high-level delegation from Al Ahram visited the headquarters of Sky News Arabia in Abu Dhabi to sign the strategic media partnership that mandates the two sides to share knowledge, expertise,… Read More
The Saudi Film festival is soon going to begin its second edition on February 20 at Dammam in the Kingdom of Saudi Arabia (KSA). Eighty films are likely to be projected during this festival; the organizing committee is in the process of finalizing on the films.… Read More
Expanding in the Gulf region, Newsweek LLC, a global newsweekly publication, has entered into a licensing partnership with ARY Digital Network to publish Newsweek Middle East, a localized newsweekly magazine that will be printed in English and Arabic. “Newsweek represents high quality journalism, and there… Read More
CNN International has partnered with McLaren Technology Group becoming its new McLaren-Honda partner for the 2015 Formula1 season and beyond. The multiyear global partnership will see CNN’s branding appear on the front wing endplates of the new McLaren-Honda MP4-30 Formula1 car, which will be unveiled in an online… Read More
Zee Network has initiated structural changes within its organization to gear up for its 2015 plans. In keeping with the organization’s vision, Zee has promoted Patrick Samaha to the role of Regional Head (North Africa, Levant, Lower Gulf, Turkey and Iran) – Zee Network. His… Read More
After establishing its offer through channels such as Zee Aflam and Zee Alwan in the Middle East, Indian-based content giant Zee Entertainment Enterprises Limited (ZEEL) is now expanding to the Africa market with a new channel, Zee World. The channel is scheduled to launch on… Read More
104.8 Channel 4 FM has launched a new breakfast show for its listeners called ‘Mornings with Marwan & Eve.’ As the name suggests, the show will be hosted by Marwan Al Awadi and Eve Jaso. Mr Al Awadi is a well known UAE based media… Read More
As the week comes to a close, various subjects featured in MENA audiences discussion list — from football player Cristiano Ronaldo to the Golden Globe Awards to #UAECompassion. If the week once again highlighted the Arab consumers passion for football on the one hand, on the other hand, it was about… Read More
In what is being seen as a landmark move to change the perception of Saudi Television, Culture and Information Minister Abdul Aziz Al-Khodairy urged that the quality of TV programs in Saudi Arabia must improve. “We want total change in culture, media and education. Ours… Read More
