Digital Media Services (DMS) stated that their media partner Dailymotion have rolled out a new video solution that enables publishers to use Dailymotion as a video player on their websites for free.
The innovation arrives as the digital media environment and media consumption continue to transition rapidly from text to video. Video has grown to attract nearly 80% of internet data usage and is envisioned to remain the dominant force which directs the course of internet traffic.
Dailymotion’s player solution says to empower publishers and broadcasters with a personalized toolbox that allows them to keep 100% control of their video strategy in a frictionless way and without incurring any additional costs. Publishers can now access Dailymotion’s streaming technology with far reaching benefits.
“Our partnership with Choueiri Group signifies our commitment to the publisher ecosystem already helping publishers and broadcasters pivot to the digital video at no cost and with tremendous scale, now local publishers will be able to access our advanced streaming technology so they can deliver more personalized experiences to their end users. Our partners can finally focus on what matters most creating videos that excite, engage and inspire,” stated Rémi Leclancher, VP Content EMEA at Dailymotion.
Dailymotion’s white label solution and customizable playlists claim to enable publishers to engage better with their audiences, unlocking new ways to monetize their content. The comprehensive solution also extends easy management of data, wherein publishers gain insights into performance with Dailymotion’s advanced analytic.
Ziad Khammar, Chief Operating Officer, DMS noted, “Dailymotion has always been at the forefront of innovation globally, but this particular launch showcases their true grasp on the future and how valuable video is becoming for all content producers and distributors. We greatly look forward to facilitating the adoption of this internationally adopted tech by the region’s publisher community.”
