Marco Bezerra, Executive Creative Director at J. Walter Thompson Dubai has been named as one of the jury members for the TV/Cinema/Online Film category for the 2016 London International Awards (LIA).
The category is headed by Dr. Stephan Vogel, Chief Creative Officer of Ogilvy & Mather Advertising Germany, as the Jury President. “Film rules. There is no leading brand without great film. No content hero without moving images. Heading the Film Jury of one of the world’s toughest award shows makes me proud. I’m looking forward to selecting the best of the best for the LIA reel [for] 2016,” Mr Vogel commented.
Commenting on his jury position this year, Mr Bezerra said, “Film is the most important category in any advertising festival. It’s a discipline that never gets old and it’s basic to all others in our business. Film is an exercise of storytelling that can be extended to Branded Content, Gaming and so many other categories. It’s a truly integrated piece where the Director and the production company is as important as the Creative Team. To be in a film jury in a festival such as the LIA is like a dream coming true.”
The LIA 2016 Entry System is now accepting entries. The initial Entry Deadline is 10th June. Judging will take place in Las Vegas from 6th October to 14th October.
