Nike GCC has reappointed J. Walter Thompson Dubai, consolidating the two companies strategic partnership, after sharing a six year relationship in the region.
The long-standing partnership has produced a number of high profile events in Dubai including the annual WeRunDubai; Nike Football’s LVL UP tournament and Winner Stays Magista launch, and Nike+ Training Club Tour for Women.
“Nike is a tremendous brand to work with, a true leader in its category. We are extremely proud they have reaffirmed their confidence in the team and recognised our positive effect on business results in the region. It’s all about a relentless focus on innovation, and prioritizing what really matters to the brand’s audience. We are obsessed with continuing to drive its leadership position in Dubai and the region,” commented Mohammed Sabry, Managing Director, J. Walter Thompson Dubai.
J. Walter Thompson Dubai is part of the global agency’s MENA network which won the Network of the Year award at Dubai Lynx earlier in 2016.