Bringing his one-year stint to a close, Rich Rust has resigned from Nissan Middle East as its Head of Digital Marketing. In his role, Mr Rust was responsible for all of Nissan Middle East’s digital marketing functions in more than 20 countries in the region.
Mr Rust’s destination next could not be confirmed at the time of filing the report but sources close to the development have confirmed the news to The Arabian Marketer.
Mr Rust’s mandate at the automotive company included large scale, multi-market transformation projects to leading on all digital marketing output, including CRM & social media marketing. Prior to Nissan, Mr Rust was in London as Manager at Accenture Interactive.