AM Marketing, Media, Advertising News in MENA
  • Home
  • Digital
  • Marketing
  • Advertising
  • Media
  • Opinion
    • AM Editorial
    • Contributors
  • Events
    • AM Events
  • JOBS
  • Print Issue

Abla Fahita

Catch The Arab Consumers Before They Change

Catch The Arab Consumers Before They Change

10 years ago by Vatche KeverianAdvertising

In the third annual consumer-centric report, J. Walter Thompson Intelligence MENA highlights the changes that will have direct impact on the consumption model in the Arab world in 2015. A significant takeout from the trend report is that ‘betterment’ is the key driver. As Mennah… Read More

J. Walter Thompson Egypt Wins First Ever Titanium Lion For ‘Abla Fahita’ In MENA

J. Walter Thompson Egypt Wins First Ever Titanium Lion For ‘Abla Fahita’ In MENA

10 years ago by Sana MahmudAdvertising

JWT Entertainment in Cairo, part of the J. Walter Thompson Company in the Middle East and Africa, bagged a coveted Titanium Lion award at the Cannes Lions Festival of Creativity, for Abla Fahita. “Egypt is a cradle of Arab culture and our Cairo team has… Read More

Going Back To Basics: The Resurgence Of Arabic

Going Back To Basics: The Resurgence Of Arabic

10 years ago by Sana MahmudMarketing

  Being proud of one’s roots is in again, and that is one reason why the language Arabic is regaining its cool factor. With the emergence of new tools of communications and new systems, there is an increasing demand by people in the MENA region for… Read More

Advertisement

Get AM Updates

  • Latest
  • Popular
  • Tags
  • Du Collaborates With Ignyte To Empower SMEs Growth In The UAE

    Du Collaborates With Ignyte To Empower SMEs Growth In The UAE

    May 8, 2025
  • Sharjah Digital Department Organises ‘Sharjah GIS Forum’

    Sharjah Digital Department Organises ‘Sharjah GIS Forum’

    May 8, 2025
  • Women At The Forefront: CIPS MENA 2025 Celebrates Procurement Leaders Shaping The Future

    Women At The Forefront: CIPS MENA 2025 Celebrates Procurement Leaders Shaping The Future

    May 8, 2025
  • NEP Group Appoints Mohammad Hammoud As First Chief Commercial Officer For Middle East And Asia Business

    NEP Group Appoints Mohammad Hammoud As First Chief Commercial Officer For Middle East And Asia Business

    May 8, 2025
  • M42 Appoints Dimitris Moulavasilis As Group CEO

    M42 Appoints Dimitris Moulavasilis As Group CEO

    May 7, 2025
  • Khaleej Times Appoints Chief Content Officer

    Khaleej Times Appoints Chief Content Officer

    May 7, 2025
  • Appointment Of The New Chief Executive Officer Of The Fair Trading Commission

    Appointment Of The New Chief Executive Officer Of The Fair Trading Commission

    May 7, 2025
  • Tahaab Rais’ Cannes Diary: Day 3 – The MENA Lions, Roaring Again

    Tahaab Rais’ Cannes Diary: Day 3 – The MENA Lions, Roaring Again

    June 24, 2015
  • J. Walter Thompson Wins Integrated Lynx Grand Prix

    J. Walter Thompson Wins Integrated Lynx Grand Prix

    March 10, 2016
  • Turning The Glocalization Philosophy On Its Head

    Turning The Glocalization Philosophy On Its Head

    July 7, 2015
  • LinkedIn’s New Apps Focus On Business & Sales

    LinkedIn’s New Apps Focus On Business & Sales

    June 30, 2015
  • Grey MENA Appoints Mike Shackle As CCO

    Grey MENA Appoints Mike Shackle As CCO

    July 5, 2015
  • Kaspersky Lab Hosts Roadshow Across MENA

    Kaspersky Lab Hosts Roadshow Across MENA

    July 2, 2015
  • Cannes Lions 2015 Kicks Off With Lessons On Fending Zombie Attack

    Cannes Lions 2015 Kicks Off With Lessons On Fending Zombie Attack

    June 22, 2015

Tags

advertising Apple Cannes Lions Cannes Lions International Festival of Creativity Dentsu Aegis Network Digital Du Dubai Dubai Lynx Dubai Lynx International Festival of Creativity Editor's Pick Emirates NBD Facebook FP7/Dxb FP7/MENA Global Web Index Google IMPACT BBDO Instagram J. Walter Thompson Leo Burnett LinkedIn Memac Ogilvy Mena Microsoft Middle East Mobile OMD Omnicom Media Group Publicis Groupe Publicis Media Ramadan Samsung Saudi Arabia Snapchat Social Media TBWA/RAAD Twitter UAE Unilever Warc WPP Y&R Dubai YouGov YouTube

Follow Us

Tweets by @arabianmktr

About

The Arabian Marketer is a news media publication focussed on reporting on developments in the media, marketing and advertising industry in the Middle East and North Africa region. Based in UAE, AM looks to focus on news developments through its flagship website www.thearabianmarketer.com and monthly print magazine The Arabian Marketer.

Quick Links

  • Contact Us
  • Privacy Statement
  • Terms of Use
Follow Us
Back To Top