Amid concerns about online privacy, social media use in the Middle East is shifting away from Twitter and Facebook and toward direct-messaging platforms such as Snapchat and WhatsApp. According to a study released by Northwestern University in Qatar (NU-Q), in partnership with Doha Film Institute,… Read More
Advertising spend breakup in the Middle East and North Africa (MENA) is partial to traditional media. While the fact is well known to many, it is further highlighted in the recently conducted ‘Media Industries in the Middle East’ report. The report indicates that about 80… Read More
Government authorities in the Middle East and North Africa (MENA) region are ensuring that they are reaching consumers with their various messages and endeavors. This is reflected in survey done by Northwestern University in Qatar and Doha Film Institute that shows that government’s share of… Read More
