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Jake Thomas

ME Snapchatters Are ‘Future Forward Gen’ : Report

ME Snapchatters Are ‘Future Forward Gen’ : Report

4 years ago by Arabian MarketerDigital

Snap Inc. has released a new study highlighting how the Snapchat Generation in the UAE and Saudi Arabia is defining the future through their values, how they communicate, how they shop and how they spend their leisure time. The report also highlights how Snapchatters are… Read More

Understanding Priorities Of Today’s Travelers

Understanding Priorities Of Today’s Travelers

9 years ago by Jake ThomasMarketing

Professionals are amongst the best-travelled people on the planet and are far more likely to pay for a premium travel experience, whether that experience is for business or leisure. However, to capture a share of that increased travel spending, airlines and hotels need to be… Read More

Relevance, Data, Transparency: 2016’s B2B Marketing Trends

Relevance, Data, Transparency: 2016’s B2B Marketing Trends

10 years ago by Jake ThomasDigital

Marketers are already in the thick of 2016, tackling fresh challenges that the year is bringing and trying – as ever – to stay one step ahead of the game. This is harder than it sounds. Some big trends are currently reshaping the marketing industry,… Read More

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The Arabian Marketer is a news media publication focussed on reporting on developments in the media, marketing and advertising industry in the Middle East and North Africa region. Based in UAE, AM looks to focus on news developments through its flagship website www.thearabianmarketer.com and monthly print magazine The Arabian Marketer.

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