Volvo Cars and Google have entered into a partnership to develop the next generation of in-car infotainment and connectivity solution based on Android, offering access to a wide array of apps and services. It will launch on new Volvo models within two years. The partnership… Read More
The economic slowdown in the Middle East & North Africa (MENA) has had its impact on several aspects but the investments in the digital sector have maintained their own. “MENA witnessed a record year in technology startup funding in 2016, more than 30 new investment… Read More
The IAA UAE has established a new forum to represent specific goals related to the expansion and good practices of the film and video advertising production community in the UAE. Professional content production is central to the requirement of a thriving advertising category. As the… Read More
Sky News Arabia inaugurated a new office and studio at Dubai International Financial Centre (DIFC), which was held in the attendance of His Excellency Essa Kazim, Governor of DIFC, the channel’s partners and media representatives from across the region. The inauguration of the new office… Read More
Following a two-year stint, Hussein M. Dajani has resigned from hug digital as its COO; May 31, 2017 marking his last day with the agency. No replacement for his role has been identified yet at hug digital. For now, Mr Dajani is taking a university-break,… Read More
McDonald’s has been named The YouTube FAB Brand/ Marketer of The Year at the 19th edition of the International Food and Beverage Creative Excellence Awards (The FAB Awards), bagging nine nominations across the various categories. FP7/BAH has featured from the region among the finalists at… Read More
In 2017, Middle East and North Africa along with the Asia Pacific market are said to record the highest growth in end-user spending on consumer video media services, according to a recent insights report released by Gartner. The report also states that the global spending… Read More
It would appear that following several global and regional developments, optimism has plunged among young Arabs across much of the region. According to the ninth annual ASDA’A Burson-Marsteller Arab Youth Survey, there is a widening divide over the mindsets between those living in the wealthy… Read More
The boom in smartphone and internet penetration is transforming traditional TV viewership patterns in the Middle East and North Africa (MENA) region, creating a significant market for over-the-top (OTT) video services. In addition to government support for internet ubiquity and large-scale digital transformation, the presence… Read More
FleishmanHillard Middle East has appointed its first senior hire to lead the new agency practice dedicated to social and digital. Jared Carneson, Regional Digital Director, FleishmanHillard Middle East and Global Lead for Social Innovation, joined in April and will be working with the team to… Read More
