Soon after announcing its President of the Jury for Lisbon International Advertising Festival (LIAF) a week ago, the Festival has now revealed the remaining names of its Executive Jury that comprises global creative authorities who will be travelling to Lisbon in September to assess the best creative works. MENA’s… Read More
“There is no endgame in digital. Digital transformation is a constant journey and buzzwords are fallouts along the way”: Gavin Payne, who has been actively involved in the digital space for nearly two decades, had this one thought that he hopes companies attempting to stay relevant… Read More
Ooredoo has entered into an agreement with Rotana Media Group to make all the channels from latter available on its recently launched Ooredoo TV service . The agreement adds eight Rotana HD channels as part of Ooredoo TV’s basic package, giving viewers more Arabic content, including television series,… Read More
Even as experts from the business, from across the globe, pay close attention to how data can generate more revenue, the examples of those who have truly understood this are few and far in between. Depending on the side of the communication and advertising business… Read More
In a world where digital is evolving very quickly, brands can do with all the help they can get. The situation may be truer for larger brands that cannot move as fast largely owing to their size. Asad ur Rehman, Director – Media, Middle East… Read More
Meltwater has acquired Encore Alert, the Virginia-based SaaS platform that uses artificial intelligence to sift through online information 24/7 to derive critical insights used to improve a company’s marketing and PR efforts. “We are all drowning in social media, and the challenge we have is… Read More
Starz Play, the on-demand video streaming service has named John Penney as the Chairman of the Starz Play Arabia Board of Directors. Mr Penney’s responsibilities as Chairman will be to lead the Board and the management of Starz Play Arabia, provide advice and counsel to the… Read More
Pacific Controls (PCS), an internet of things (IoT) managed services and cloud solutions provider, has collaborated with WSO2.Telco to launch a Digital Business Hub in the Middle East. The Digital Business Hub provides ‘API as a Service’ and is designed to enable enterprises and telecommunications… Read More
After announcing the closedown of its American cable news network earlier this year, Al Jazeera is now planning to axe around 500 jobs. According to the Qatar-based broadcaster the step is taken to rationalize its workforce in the face of the ‘ongoing transformation of the… Read More
