Female networking platform WILD, opens the door to its unique membership the WILD Women Collective (WWC), designed to bring women across the region together to learn mastery and excellence in creating balanced success. WILD’s mission is to empower and support women in the Middle East… Read More
Publicis Groupe Middle East has announced the appointment of Kareem Monem as Chief Executive Officer for Digitas ME, the marketing transformation agency. Under his leadership, Kareem will further accelerate the agency’s growth by connecting data-driven insights, creative experiences and innovative technologies to deliver unparalleled hyper experiences between… Read More
ArabyAds, the leading global technology company, today announced that it has further strengthened its partnerships by becoming the exclusive media representative for Mawdoo3 – the region’s largest online Arabic content publisher. The partnership marks a significant development in the digital advertising landscape as it brings… Read More
The Airbus-built Arabsat Badr-8 telecommunications satellite has been successfully launched from Cape Canaveral, Florida. Based on Airbus’ latest geostationary Eurostar Neo satellite, Badr-8 will provide connectivity for users across Europe, Middle East, Africa, and central Asia. The spacecraft is also equipped with a world first,… Read More
Publicis Groupe ME reinforced its status as a leader in effectiveness after winning a total of 22 awards (9 Gold, 10 Silver, 3 Bronze) at the recent MENA MMA Smarties 2023, which honours the most effective modern marketing across the region. Additionally, Saatchi & Saatchi… Read More
Etihad Rail, the developer and operator of the UAE National Rail Network, has signed a Memorandum of Understanding (MoU) with global technology company Uber. As part of the MoU, Etihad Rail and Uber will collaborate on enhancing First and Last Mile initiatives, expanding services across… Read More
UM MENAT conquered the MMA Smarties MENA Awards with the ‘Agency of the Year’ title for the second year running, taking home over 21 awards, 16 of which were awarded to their client stc, resulting in the technology company winning, ‘Advertiser of the Year’. Out… Read More
An exciting new neon space-themed indoor playworld just landed on the grounds of Riverland™ at Dubai Parks™ and Resorts, the Middle East’s largest theme park destination. Neon Galaxy is a new multi-level indoor adventure park spread across 860 m2 for children and young teens. It… Read More
UM MENAT gathered their clients to present a global-first research study to put their brands ahead of the competition when it comes to ads on TikTok. Over 60 clients from over ten brands gathered at the TikTok Lounge to learn about the brand principles for… Read More
Nintex, the global standard for process intelligence and automation, today announced plans to establish a regional office in Saudi Arabia. With over 80 customers in Saudi Arabia and 300 across the MENA region, Nintex has already established a strong presence in the region. This positions… Read More
