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Author: Sana Mahmud

Dubai Culture Launches International Art Fairs Grant

Dubai Culture Launches International Art Fairs Grant

6 months ago by Sana MahmudAdvertising

Dubai Culture and Arts Authority (Dubai Culture) has launched the International Art Fairs Grant, a new initiative that will offer financial support to Dubai-based galleries at art fairs abroad. This initiative, which falls under the Dubai Cultural Grant, aligns with Dubai Culture’s commitment to empower… Read More

Saudia Welcomes Formula E To Jeddah As The Official Airline Partner

Saudia Welcomes Formula E To Jeddah As The Official Airline Partner

6 months ago by Sana MahmudAdvertising

Saudia, the national flag carrier of Saudi Arabia, has been named as the Official Airline Partner of the ABB FIA Formula E World Championship which will be hosted, for the first time, in Jeddah, marking a milestone in the longstanding collaboration with Formula E, and… Read More

From Ideas To Action: How QRDI Council’s Bootcamp Helps SMEs Thrive In A Competitive Market

From Ideas To Action: How QRDI Council’s Bootcamp Helps SMEs Thrive In A Competitive Market

6 months ago by Sana MahmudAdvertising

In a rapidly evolving global marketplace, small and medium enterprises (SMEs) are often faced with the daunting challenge of staying competitive. Recognising this need, the Qatar Research, Development, and Innovation (QRDI) Council, in partnership with Qatar Development Bank (QDB), has continuously delivered its highly successful… Read More

Digimotive And Du Telecom’s Sustainability-Driven Campaign Wins Bronze Award At MENA Digital Awards

Digimotive And Du Telecom’s Sustainability-Driven Campaign Wins Bronze Award At MENA Digital Awards

6 months ago by Sana MahmudAdvertising

Digimotive, a leading digital solutions provider in the Middle East and North Africa (MENA), has won the Bronze Award in the ‘Digital by Cause’ category at the prestigious MENA Digital Awards 2024. The recognition celebrates Digimotive’s collaboration with du Telecom on an innovative sustainability-focused campaign… Read More

Awkward Ads Develops Music-Driven Campaign for Mountain Dew and Doritos in Iraq

Awkward Ads Develops Music-Driven Campaign for Mountain Dew and Doritos in Iraq

6 months ago by Sana MahmudAdvertising

  Creative agency Awkward Ads has launched a new advertising campaign for Mountain Dew and Doritos, incorporating music, cultural elements, and dynamic visuals to engage Iraq’s Gen Z audience. The campaign features a musical collaboration between Iraqi rap artists Khalifa OG and Armando, who created… Read More

Dubai Lynx 2025 Announces Prestigious Jury Line-Up with New Award Updates

Dubai Lynx 2025 Announces Prestigious Jury Line-Up with New Award Updates

6 months ago by Sana MahmudAdvertising

Dubai Lynx has unveiled its jury panel for the 2025 awards. This year’s lineup features industry leaders from 28 markets, including first-time representation from Croatia. Several globally renowned agencies and brands, such as Design Bridge and Partners, Momentum Worldwide, and 21GRAMS, will also make their… Read More

BeIN Media Group Extends ATP Tour Rights Deal Across MENA Until 2028

BeIN Media Group Extends ATP Tour Rights Deal Across MENA Until 2028

6 months ago by Sana MahmudAdvertising

beIN MEDIA GROUP (‘beIN’), the global sports, entertainment and media group, has renewed its exclusive agreement with ATP Media, the broadcast arm of the ATP Tour, for its ATP Tour broadcast rights in 24 countries across the Middle East and North Africa (MENA) until 2028.… Read More

M42’s Diaverum Expands With UAE Market Entry To Provide Critical Renal Care

M42’s Diaverum Expands With UAE Market Entry To Provide Critical Renal Care

6 months ago by Sana MahmudAdvertising

Diaverum, a global leader in renal care acquired by the M42 in 2023, has announced plans to start operations in Abu Dhabi and Al Ain, bringing advanced technological solutions and personalized patient care to renal patients in the UAE.  As the largest provider of renal… Read More

Displayce Recruits Melissa Desfontaines To Accelerate The Adoption Of Programmatic DOOH In High-Growth Markets

Displayce Recruits Melissa Desfontaines To Accelerate The Adoption Of Programmatic DOOH In High-Growth Markets

6 months ago by Sana MahmudAdvertising

Displayce, Europe’s leading platform for programmatic buying in out-of-home advertising, is taking another step in its global expansion and announces the appointment of Melissa Desfontaines as International Sales Manager. Based in Dubai, she will be responsible for driving the growth of programmatic DOOH in high-potential… Read More

Netflix’s Q4 Earnings: A Record-Breaking Quarter That Cements Its Streaming Dominance

Netflix’s Q4 Earnings: A Record-Breaking Quarter That Cements Its Streaming Dominance

6 months ago by Sana MahmudAdvertising

Netflix has reported its most successful quarter to date, adding an unprecedented 18.9 million new subscribers in Q4, marking the largest quarterly subscriber gain in the company’s history. This achievement has brought the total global subscriber count to over 300 million. Commenting on these impressive… Read More

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The Arabian Marketer is a news media publication focussed on reporting on developments in the media, marketing and advertising industry in the Middle East and North Africa region. Based in UAE, AM looks to focus on news developments through its flagship website www.thearabianmarketer.com and monthly print magazine The Arabian Marketer.

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