CAFU, the region’s first on-demand fuel delivery service app has produced its first crowdsourced film by engaging with its customer base in an interesting way. CAFU shot and produced the film ‘Faded Voice’ which is a humorous take on what happens when someone loses their… Read More
Pearl Initiative, a non-profit organization fostering corporate accountability and transparency across the Gulf Region, held a stakeholder meeting in collaboration with NAMA Women Advancement (NAMA) under its Diversity in Business Leadership program in Sharjah, UAE. The objective of the stakeholder meeting is to provide qualitative… Read More
Dubai Airports and Disney Middle East are teaming up to raise awareness of recycling and the need to eliminate single-use plastics this July at the airport with a little help from ‘Forky’, the unlikely hero from Disney and Pixar’s ‘Toy Story 4’. For the month… Read More
The 66th edition of Cannes Lions International Festival of Creativity has finally ended. Agencies from the Middle East & North Africa (MENA) region, and Pakistan, have come back with 15 Lions including a Young Lions award. Lower than 2018, when MENA agencies had won 17… Read More
The Cannes Lions International Festival of Creativity awarded six more categories on the fourth day of the festival. Agencies from the Middle East & North Africa (MENA) region managed wins in only one of the categories on the day, courtesy once again to a multitude… Read More
“We were hoping for the An Nahar work to do well — it won a few Grands Prix at Dubai Lynx after all — but winning a Grand Prix at Cannes Lions was a pleasant surprise,” BBDO Worldwide’s Chairman & CEO for MEA & Pakistan,… Read More
The Sustainable Development Goals Lions, part of the Good Track at Cannes Lions International Festival of Creativity, celebrate creative problem solving, solutions or other initiatives that harness creativity and seek to positively impact the world. Two entries from the Middle East & North Africa (MENA)… Read More
Cannes Lions ended day three with awards given in the PR Lions, Media Lions, Direct Lions, Creative Strategy Lions, Creative Data Lions and Social & Influencer Lions categories. Agencies from the Middle East & North Africa (MENA) region and Pakistan added four more Lions on… Read More
After a spectacular start, bringing home the region’s first Grand Prix, BBDO is continuing the awards tally at the Cannes Lions International Festival of Creativity. The second day of the festival ended with two more Lions for the Middle East & North Africa (MENA) region… Read More
After a massive start for the Middle East & North Africa (MENA) region, with Impact BBDO winning a Grand Prix in the Print & Publishing Lions category, Cannes Lions International Festival of Creativity announced five more category shortlists on day two. These included Social &… Read More
