The Cannes Lions have announced the launch of Entertainment Lions for Gaming. The new lion will be judged and awarded for the first time in June 2023, with Francine Li, Global Head of Marketing, Riot Games, serving as the inaugural Jury President. Simon Cook, Lions… Read More
A Huawei executive said on Thursday that information and communications technologies, or ICT, will enable the digitalization of industry, spark innovation and make other industries green. The remarks were made at a session organized by the Global Innovation Hub (UGIH) of the United Nations Framework… Read More
RECAPP has marked its second anniversary with the launch of the first B2B digital recycling platform in the UAE. GoRECAPP.com will enable UAE businesses to deploy recycling boxes on their premises, providing adapted digital solutions for retail stores, offices, schools, sport facilities, hotels, restaurants and… Read More
World leader in digital payments honors influencers and consumers who have learnt about cybersecurity the hard way – after getting scammed. It’s FIFA World CupTM season, and Visa, world leader in digital payments, has released a new addition to the Visa Stay Secure campaign.… Read More
BPG (part of the WPP Network), an ‘integrated by design’ agency in the MENA region – BPG has announced senior-level appointments to drive the agency’s renewed focus on customer experience, in addition to hires across PR, media, UX, content and creative. Research by Gartner has… Read More
INFINITI marks the Middle East launch of the QX60 through an uncommon and captivating contemporary campaign with family at its heart. As a human-centric brand, the creative approach was inspired by a human insight… “If you’re a parent with young children, how familiar are you… Read More
Etisalat, which evolved as e&, has been named the most valuable UAE brand of the year 2022, topping the list across all categories in the UAE by Kantar BrandZ, the world’s leading marketing data and analytics company. Kantar’s annual local and global brand valuation rankings… Read More
After the successful launch of its first group in July, the world’s largest peer-advisory group, VISTAGE, has announced it is forming a second CEO group in Dubai. 12 CEOs make up the founding group from a range of industries including technology, hospitality, media, FMCG, e-commerce,… Read More
Volkswagen Middle East amplifies its #NotWomensFootball campaign with the aim to empower women in the sport and demonstrate support for increased diversity and equal opportunities. The global #NotWomensFootball campaign debunks the stereotypes associated with women’s football, highlighting that both women and men play the sport… Read More
Princess Hıdır, an illustrator based in Istanbul, is among the 31 winners from 10 countries in The One Club for Creativity’s prestigious Young Guns 20 competition, celebrating international creative professionals age 30 or younger. She is the only winner this year from MENA. Young Guns… Read More
