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Chinese Retail Apps Drive Nearly Three-Quarters Of UAE eCommerce Ad Spend Amid Rising Competition

Chinese Retail Apps Drive Nearly Three-Quarters Of UAE eCommerce Ad Spend Amid Rising Competition

6 days ago by Sana MahmudAdvertising

AppsFlyer has released the UAE findings of its annual State of eCommerce Mobile Marketing report, revealing how Chinese eCommerce apps continue to dominate user acquisition (UA) spending in one of the world’s leading mobile-first economies. In the first half of 2025, Chinese apps accounted for… Read More

Property Finder Launches PF Market Pulse And Reveals 72% Of UAE Home Seekers And Sellers Plan To Buy Within Six Months

Property Finder Launches PF Market Pulse And Reveals 72% Of UAE Home Seekers And Sellers Plan To Buy Within Six Months

1 week ago by Asma WangdeAdvertising

Property Finder, MENA’s leading property portal, has launched PF Market Pulse, a bi-monthly consumer sentiment survey that captures real-time insights into buyer and seller behaviour and market expectations across the UAE’s property landscape. Property Finder leverages its position as the most visited and trusted real… Read More

Savvy Games Group And King Abdulaziz University Partner To Launch Training Program In Games And Esports

Savvy Games Group And King Abdulaziz University Partner To Launch Training Program In Games And Esports

1 week ago by Sana MahmudAdvertising

Savvy Games Group (“Savvy”), Saudi Arabia’s National Champion for Games and Esports, and King Abdulaziz University, one of Saudi Arabia’s largest universities, have signed a Memorandum of Understanding (MoU) to offer specialized diplomas in Games Production and Esports Management to students. The collaboration aims to… Read More

Jeddah Gears Up To Host The International Beauty Expo 2025

Jeddah Gears Up To Host The International Beauty Expo 2025

1 week ago by Sana MahmudAdvertising

Jeddah is set to host International Beauty Expo 2025, the leading international trade show that redefines the landscape of the beauty and wellness industry, from September 9-11, 2025, at the Jeddah Superdome. According to the organizers, Saudi Arabia’s rapid population growth, the fastest among the… Read More

Mashreq Appoints Xi Liang As Head Of Artificial Intelligence

Mashreq Appoints Xi Liang As Head Of Artificial Intelligence

1 week ago by Sana MahmudAdvertising

Mashreq, a leading financial institution in the MENA region, is pleased to announce the appointment of Xi Liang as its new Head of Artificial Intelligence. In her role, Xi will spearhead Mashreq’s AI strategy, driving innovation and embedding advanced AI capabilities to enhance customer experience, operational efficiency, and… Read More

Zero Networks Boosts International Sales Capabilities With Key EMEA Hire

Zero Networks Boosts International Sales Capabilities With Key EMEA Hire

1 week ago by Asma WangdeAdvertising

Zero Networks, a leader in zero trust security solutions, today announced the appointment of Tony Hadzima as Vice President of Sales for EMEA and LATAM. This strategic hire supports the company’s global expansion goals and rising demand for its innovative microsegmentation and zero trust offerings. Hadzima brings… Read More

Leadership Transition At Microsoft Middle East & Africa

Leadership Transition At Microsoft Middle East & Africa

2 weeks ago by Asma WangdeAdvertising

Microsoft today announced a new leadership appointment in its Middle East and Africa (MEA) operations, with Mirna Arif, General Manager of Microsoft Egypt since 2020, transitioning to a regional role as General Manager, Middle East and Africa Growth Markets. In her new capacity, Mirna will… Read More

Digitas Middle East Achieves Platinum Partner Status With Optimizely In UAE And KSA

Digitas Middle East Achieves Platinum Partner Status With Optimizely In UAE And KSA

2 weeks ago by Sana MahmudAdvertising

Digitas, a connected marketing agency under Publicis Groupe Middle East, has officially been awarded Platinum Partner status by Optimizely, marking a key milestone that positions the agency as the only regional player to hold this distinction in both the UAE and Saudi Arabia. Praveen Prabhakaran,… Read More

Snowflake Appoints Chris Niederman As Alliances & Channels Leader

Snowflake Appoints Chris Niederman As Alliances & Channels Leader

2 weeks ago by Asma WangdeAdvertising

Snowflake, the AI Data Cloud company, today announced Chris Niederman as Senior Vice President of Alliances & Channels, starting July 21, 2025. Niederman will be responsible for leading the Snowflake global channel and partner ecosystem, and driving growth and collaboration through the Snowflake AI Data… Read More

Du Becomes UAE’s First Telecom Operator To Achieve ISO 20400 Certification For Sustainable Procurement

Du Becomes UAE’s First Telecom Operator To Achieve ISO 20400 Certification For Sustainable Procurement

2 weeks ago by Sana MahmudAdvertising

du, the leading telecom and digital services provider, has become the first telecom operator in the UAE, and the second in the GCC, to be awarded the ISO 20400 Sustainable Procurement certification. The international standard represents excellence in sustainable procurement processes, spotlighting organizations that holistically… Read More

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  • Chinese Retail Apps Drive Nearly Three-Quarters Of UAE eCommerce Ad Spend Amid Rising Competition

    Chinese Retail Apps Drive Nearly Three-Quarters Of UAE eCommerce Ad Spend Amid Rising Competition

    July 24, 2025
  • Property Finder Launches PF Market Pulse And Reveals 72% Of UAE Home Seekers And Sellers Plan To Buy Within Six Months

    Property Finder Launches PF Market Pulse And Reveals 72% Of UAE Home Seekers And Sellers Plan To Buy Within Six Months

    July 23, 2025
  • Savvy Games Group And King Abdulaziz University Partner To Launch Training Program In Games And Esports

    Savvy Games Group And King Abdulaziz University Partner To Launch Training Program In Games And Esports

    July 23, 2025
  • Jeddah Gears Up To Host The International Beauty Expo 2025

    Jeddah Gears Up To Host The International Beauty Expo 2025

    July 22, 2025
  • Mashreq Appoints Xi Liang As Head Of Artificial Intelligence

    Mashreq Appoints Xi Liang As Head Of Artificial Intelligence

    July 22, 2025
  • Zero Networks Boosts International Sales Capabilities With Key EMEA Hire

    Zero Networks Boosts International Sales Capabilities With Key EMEA Hire

    July 21, 2025
  • Leadership Transition At Microsoft Middle East & Africa

    Leadership Transition At Microsoft Middle East & Africa

    July 17, 2025
  • Tahaab Rais’ Cannes Diary: Day 3 – The MENA Lions, Roaring Again

    Tahaab Rais’ Cannes Diary: Day 3 – The MENA Lions, Roaring Again

    June 24, 2015
  • J. Walter Thompson Wins Integrated Lynx Grand Prix

    J. Walter Thompson Wins Integrated Lynx Grand Prix

    March 10, 2016
  • Turning The Glocalization Philosophy On Its Head

    Turning The Glocalization Philosophy On Its Head

    July 7, 2015
  • LinkedIn’s New Apps Focus On Business & Sales

    LinkedIn’s New Apps Focus On Business & Sales

    June 30, 2015
  • Grey MENA Appoints Mike Shackle As CCO

    Grey MENA Appoints Mike Shackle As CCO

    July 5, 2015
  • Kaspersky Lab Hosts Roadshow Across MENA

    Kaspersky Lab Hosts Roadshow Across MENA

    July 2, 2015
  • Cannes Lions 2015 Kicks Off With Lessons On Fending Zombie Attack

    Cannes Lions 2015 Kicks Off With Lessons On Fending Zombie Attack

    June 22, 2015

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The Arabian Marketer is a news media publication focussed on reporting on developments in the media, marketing and advertising industry in the Middle East and North Africa region. Based in UAE, AM looks to focus on news developments through its flagship website www.thearabianmarketer.com and monthly print magazine The Arabian Marketer.

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