HUAWEI Ads, one of Huawei’s fastest growing platforms that brings advertisers access to over 700 million users worldwide, has launched a range of new features to enhance advertisers’ reach across the Middle East and Africa (MEA) region. Offering exclusive access to advertisement placements and… Read More
Mandiant, a part of FireEye, Inc. (NASDAQ: FEYE), today announced the acquisition of Intrigue, a leader in the emerging attack surface management market. Intrigue’s attack surface management technology will be integrated into the Mandiant Advantage platform, enabling organizations to discover, monitor, and manage risk across… Read More
Technology, amplified experiences, agile creativity and belief-led bravery lead to commercial success 9 August 2021 — WARC, the global authority on marketing effectiveness, has today released a report identifying trends and themes common to the award-winning campaigns of this year’s Cannes Creative Effectiveness Lions, which… Read More
As part of its mission to connect and entertain audiences through the power of technology, LG Electronics (LG) has partnered with Ubisoft’s Just Dance to launch its first TikTok dance challenge in the UAE. As the leading destination for short-form mobile video content, TikTok… Read More
Technology Innovation Institute (TII), the applied research pillar of the Advanced Technology Research Council (ATRC), the overarching advanced technology body in Abu Dhabi responsible for driving research and development for transformative technology outcomes, today announced the appointment of veteran technologist and entrepreneur Dr Ray O.… Read More
Digital marketing firm PivotRoots announced today the launch of its marketing technology (MarTech) consultancy and management wing PivotConsult to strengthen its data-led and consumer-centric approach. The new division will help brands experience a meaningful digital transformation, which will strategically place them in a better… Read More
Acronis the global leader in cyber protection, today announced a new advanced protection pack for its service provider solution, Acronis Cyber Protect Cloud. The new Advanced File Sync and Share pack builds on the essential file-sharing capabilities included in Acronis Cyber Protect Cloud, layering additional… Read More
5G technology requires time sources to be synchronized throughout a packet-switched network ten times more accurately than 4G requirements. Microchip Technology Inc. (Nasdaq: MCHP) now makes it possible to achieve 5G performance with the first single-chip, highly integrated, low-power, multi-channel integrated circuit (IC) coupled with… Read More
Snapchatters will now be able to see a three-dimensional version of themselves on their Snapchat Profile and Friendship Profile, offering an entirely new way to express themselves and their personalities on Snapchat. With more than 200 million people using Bitmoji every day, Snapchatters will be… Read More
TikTok For Business has announced the launch of Spark Ads in the Middle East, Africa and Turkey – a new native ad display format that enables brands and businesses to boost not only their own popular organic posts but also amplify relevant content shared by… Read More
