Cicero & Bernay Public Relations (C&B) has expanded in Turkey through a new affiliation signed with Miya PR & SM. This agreement continues an active 2016 of new alliances for C&B, which has seen the company enhance its reach all across the Middle East including Saudi… Read More
New Year’s positive sentiment drives both perception and anticipation for growth. It is our primary challenge to ‘do better’ every year. In our business, this could apply to increasing awareness, creating engagement, driving up ROI (return on investment) or boosting sales. On the face of… Read More
Despite the challenging times, Magna Global, has expanded its footprints to Saudi Arabia, opening up its first office in Riyadh. The Saudi setup will be headed by Lara Arbid, Deputy General Manager at the KSA unit. Established in 2005, Magna Global’s turning point was in… Read More
The voting has closed, the tabulation is done and the industry has spoken – Alex Saber, Chairman, Publicis Media Middle East has been named AM Person of the Year. AM Person of the Year is designed as an initiative enabling the industry to name the… Read More
Spread Communications is supporting local artists with the launch of Spread UNDERGROUND. Dubbed as a CSR (corporate social responsibility) initiative, the project will offer local artists public relations services to build their profiles as pro bono. Spread UNDERGROUND, aimed at aspiring and established artists such… Read More
Let me begin by saying, I have no characteristic that qualifies as the typical Junaid Jamshed fan. My mother is, but for me, Junaid Jamshed represented a very distinct era that lived by a different set of values. On December 7th, the tragic news of… Read More
Talent acquisition will continue to be a key focus for MENA companies in 2017 and recruiters will be even busier this year, focusing on quality of hiring. Jobs pertaining to operations, sales and engineering will be the highest priority roles to fill in 2017. This… Read More
eSports may still be in its infancy, but this form of entertainment has been quick to make its mark – around 23 percent of online Millennials engaged with eSports last month. In fact, two thirds of the eSports audience overall fall within the Millennial generation.… Read More
National Geographic Abu Dhabi has announced an extensive brand enhancement across the company’s media platforms and experiences in the Middle East region in line with its global brand development. ‘Further’ is now the global tagline for National Geographic and all its media platforms and properties. The… Read More
Harrods is adding a new publication to its print portfolio of 21 titles. Harrods Magazine Arabia launched on the November 9 in the UAE. The title covers fashion, beauty, fine jewellery, watches and lifestyle, with all content curated specially for Middle-Eastern readers, and the 116-page… Read More
