Out of the 294 entries that were shortlisted in the Media Lions category at the Cannes Lions International Festival of Creativity, quite a few agencies in the MENA regions managed to clinch a place competing now for the final lap for Media Lions.
Geometry Global Dubai (Geometry Global Dubai/ Memac Ogilvy Dubai) got its ‘Back Off Radio’ campaign shortlisted in the category for Use of Audio Platforms & Public, Health & Safety Awareness Messages. Its work for Unilever for ‘Handle On Hygiene’, also got shortlisted in Fast Moving Consumer Goods.
Publicis Middle East Dubai, Leo Burnett Beirut, Y&R Dubai, Mindshare Tunisia and Mediacom MENA Dubai also got a shortlist each.
The details of the shortlisted entries are:
| Title | Client | Entrant Company | Country |
| Back Off Radio | Roads And Transport Authority | Geometry Global Dubai | United Arab Emirates |
| Handle On Hygiene | Unilever | Geometry Global Dubai | United Arab Emirates |
| Back Off Radio | Roads And Transport Authority | Geometry Global Dubai | United Arab Emirates |
| Lebanon4sale | Sakker El Dekkene (Stop The Shop) | Leo Burnett Beirut | Lebanon |
| Sony Mobile Z3 | Sony Mobile | Mediacom Mena Dubai | United Arab Emirates |
| Keep Our Beaches Clean | Tunisie Telecom | Mindshare Tunis | Tunisia |
| The Performer | Fiat Chrysler Automobiles Middle East | Publicis Middle East Dubai | United Arab Emirates |
| Taking Home Happiness | The Coca-Cola Company | Y&R Dubai | United Arab Emirates |
