Impact BBDO, Leo Burnett Get Three Entry Each In Integrated Lynx Shortlist

DL Integrated

The Integrated category this year sees a total of 54 entries from seven countries. Last year 49 entries were made in this category. Of these 10 entries have made it to the final shortlist.

Impact BBDO and Leo Burnett are leading the category with three entries each. FP7/DXB, J. Walter Thompson and Memac Ogilvy are the other agencies competing for Integrated Lynx.

1SmartlifeFP7/Dxb DubaiUAE
1MtvImpact BBDO BeirutLebanon
2Pepsico InternationalImpact BBDO CairoEgypt
3Pepsico InternationalImpact BBDO CairoEgypt
1Arabian Contracting Services (Al Arabia)J. Walter Thompson RiyadhSaudi Arabia
1Johnnie WalkerLeo Burnett Beirut Lebanon
2KafaLeo Burnett Beirut Lebanon
3Sakker El Dekken (Stop The Shop)Leo Burnett Beirut Lebanon
1Coca-ColaMemac Ogilvy DubaiUAE
2Al Jazeera News NetworkMemac Ogilvy DubaiUAE

David Lubars, Chief Creative Officer, BBDO Worldwide & Chairman BBDO North America, BBDO Worldwide is the Jury President for this category as well.

Now in its eighth year, the Dubai Lynx International Festival of Creativity is a meeting place for the Middle East and North Africa region’s (MENA) advertising and communications industry. Entry categories for the Dubai Lynx Awards are: Film, Film Craft, Print, Print & Poster Craft, Outdoor, Radio, Media, Direct, Promo & Activation, Interactive, Integrated, Design, Mobile, PR and Branded Content & Entertainment. This year has seen a record 2,473 entries from 21 countries.

Dubai Lynx is part of Lions Festivals, organisers of Cannes Lions, Lions Health, Lions Innovation, Spikes Asia, Eurobest and the Asian Marketing Effectiveness and Strategy Awards.

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