Following last year’s debut which saw more than 500 delegates, Starcom had once again partnered with the recently concluded edition of the ArabNet Summit Dubai to host ‘The Next Track’. The half-day conference, themed ‘Business Transformation’, brought together industry leaders from brands, publishers, agencies and technology platforms to discuss the latest challenges and opportunities transforming the industry.
Speakers included Steve Parker, CEO Publicis Media Middle East; Ramanathan Hariharan, Landmark Group Director; Vikram Krishna, Head of Group Marketing & Customer Experience, Emirates NBD; Thomas Cilius, CEO & Co-Founder, Snaplytics; Philip Macartney, VP head EMEA, Affinio among others.
