Snapchat Continues To Add To ‘3D’ With Camera Mode

Snap Inc. has launched the 3D Camera Mode on Snapchat. The platform explains the new feature will allow Snapchatters to create Snaps that change in perspective depending on how users view them on their phones.

“With the introduction of depth and interaction, Snaps can capture even more detail about how the world looks and how you feel. Together with our new 3D Effects, this feature adds a new layer of expression to bring your Snaps to life in a way that’s a step closer to the real thing,” explained Andrew McPhee, Exploration at Snap Inc.

3D Effects was first introduced with Spectacles 3 last month. Spectacles 3 will unlock 3D Effects for the world-facing camera, while 3D Camera Mode and 3D Effects on Snapchat is for selfies.

At present, on average, 203 million people use Snapchat daily, and more than 70 percent of Daily Active Users play with or view Lenses every day.