At a time when cleanliness and sterility has become utmost important in our lives, Geometry MENA’s innovation ‘Handle on Hygiene’ product brings in a sense of relief for retailers and shoppers alike. The ‘Handle on Hygiene’ product innovation, which also won a Cannes Lions award,… Read More
A good advertising campaign is one that attracts more customers, generates sales and at times, also manages the occasional award. While various reviews have been written on the relationships between ads and driving business objectives, increasingly ads for a cause are making the right statements.… Read More
The Direct Lions winners for the Cannes Lions International Festival of Creativity was announced earlier today. Out of the eight nominations from the Middle East and North Africa (MENA) region, two agencies managed to clinch a Bronze each. Geometry Global Dubai’s ‘Handle On Hygiene’ campaign… Read More
