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Ramadan 2023: Kantar’s Key Learnings For Brands To Make Meaningful Connections In Inflationary Times

2 years ago by Manaswita SinghAdvertising

Ramadan 2023. It’s time for brands to make meaningful connections in these inflationary times. Key learnings from Kantar Ramadan 2023 presents an opportunity for a magnificent reset, inviting us to return to the core spirit of the holy month, albeit with a touch of prudence.… Read More

Google, PayPal, WhatsApp Lead Meaningful Brands

Google, PayPal, WhatsApp Lead Meaningful Brands

8 years ago by Sana MahmudAdvertising

Meaningful Brands outperform the stock market by a staggering 206 percent. This is just one of the key findings from the 2017 Meaningful Brands, a global study from Havas Group that links brand performance to quality of life and well being. This year, Meaningful Brands… Read More

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The Arabian Marketer is a news media publication focussed on reporting on developments in the media, marketing and advertising industry in the Middle East and North Africa region. Based in UAE, AM looks to focus on news developments through its flagship website www.thearabianmarketer.com and monthly print magazine The Arabian Marketer.

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