The total number of entries in Outdoor Lynx is 213, in comparison to the 229 entries received in 2014. There are 40 entries that have made it to the shortlist. Of these, Y&R Dubai has cornered seven entries. There are six each from Saatchi & Saatchi & Leo Burnett. J. Walter Thompson & Memac Ogilvy have five entries in the Outdoor Lynx shortlist. FP7/DXB has four entries.
The details for the shortlisted entries are:
ADVERTISER | ENTRANT COMPANY | COUNTRY | AGENCY | |
1 | Reprieve | BBDO Pakistan Lahore | Pakistan | BBDO Pakistan Lahore |
1 | Smartlife | FP7/Dxb Dubai | UAE | FP7/Dxb Dubai |
2 | Sony Mobile Communications | FP7/Dxb Dubai | UAE | FP7/Dxb Dubai |
3 | Smartlife | FP7/Dxb Dubai | UAE | FP7/Dxb Dubai |
4 | Sony Mobile Communications | FP7/Dxb Dubai | UAE | FP7/Dxb Dubai |
1 | Costa Coffee | IMPACT BBDO Beirut | UAE | IMPACT BBDO Beirut |
2 | Costa Coffee | IMPACT BBDO Beirut | UAE | IMPACT BBDO Beirut |
3 | Ikea | IMPACT BBDO Cairo | Egypt | IMPACT BBDO Cairo |
1 | De’longhi Group – Kenwood | J. Walter Thompson Dubai | UAE | J. Walter Thompson Dubai |
2 | De’longhi Group – Kenwood | J. Walter Thompson Dubai | UAE | J. Walter Thompson Dubai |
3 | De’longhi Group – Kenwood | J. Walter Thompson Dubai | UAE | J. Walter Thompson Dubai |
4 | Kinokuniya | J. Walter Thompson Dubai | UAE | J. Walter Thompson Dubai |
5 | Arabian Contracting Services (Al Arabia) | J. Walter Thompson Riyadh | Saudi Arabia | J. Walter Thompson Riyadh |
1 | Virgin Radio | Leo Burnett Beirut | Lebanon | Leo Burnett Beirut |
2 | Sakker El Dekkene (Stop The Shop) | Leo Burnett Beirut | Lebanon | Leo Burnett Beirut |
3 | Kafa | Leo Burnett Beirut | Lebanon | Leo Burnett Beirut |
4 | Sakker El Dekkene (Stop The Shop) | Leo Burnett Beirut | Lebanon | Leo Burnett Beirut |
5 | Mcdonald’s | Leo Burnett Dubai | UAE | Leo Burnett Dubai |
6 | Mcdonald’s | Leo Burnett Dubai | UAE | Leo Burnett Dubai |
1 | Volkswagen Middle East | Memac Ogilvy Dubai | UAE | Memac Ogilvy Dubai |
2 | Volkswagen Middle East | Memac Ogilvy Dubai | UAE | Memac Ogilvy Dubai |
3 | Volkswagen Middle East | Memac Ogilvy Dubai | UAE | Memac Ogilvy Dubai |
4 | Volkswagen Middle East | Memac Ogilvy Dubai | UAE | Memac Ogilvy Dubai |
5 | Volkswagen Middle East | Memac Ogilvy Dubai | UAE | Memac Ogilvy Dubai |
1 | Procter & Gamble | Saatchi & Saatchi Dubai | UAE | Saatchi & Saatchi Dubai |
2 | Procter & Gamble | Saatchi & Saatchi Dubai | UAE | Saatchi & Saatchi Dubai |
3 | Procter & Gamble | Saatchi & Saatchi Dubai | UAE | Saatchi & Saatchi Dubai |
4 | Procter & Gamble | Saatchi & Saatchi Dubai | UAE | Saatchi & Saatchi Dubai |
5 | Procter & Gamble | Saatchi & Saatchi Dubai | UAE | Saatchi & Saatchi Dubai |
6 | Procter & Gamble | Saatchi & Saatchi Dubai | UAE | Saatchi & Saatchi Dubai |
1 | Roofings | Scanad Kenya Nairobi | Kenya | Scanad Kenya Nairobi |
1 | Danube Home | Sutramagnus Dubai | UAE | Sutramagnus Dubai |
2 | Danube Home | Sutramagnus Dubai | UAE | Sutramagnus Dubai |
1 | Audi Schweiz, Amag | Y&R Dubai | UAE | Y&R Dubai / Y&R Group Zürich |
2 | Audi Schweiz, Amag | Y&R Dubai | UAE | Y&R Dubai / Y&R Group Zürich |
3 | Audi Schweiz, Amag | Y&R Dubai | UAE | Y&R Dubai / Y&R Group Zürich |
4 | Audi Schweiz, Amag | Y&R Dubai | UAE | Y&R Dubai / Y&R Group Zürich |
5 | Audi Schweiz, Amag | Y&R Dubai | UAE | Y&R Dubai / Y&R Group Zürich |
6 | Audi Schweiz, Amag | Y&R Dubai | UAE | Y&R Dubai / Y&R Group Zürich |
7 | The Coca-Cola Company | Y&R Dubai | UAE | Y&R Dubai |
David Lubars, Chief Creative Officer, BBDO Worldwide and Chairman, BBDO North America is the Jury President for this category.
The other jury members are Paul Silburn, Chief Creative Director Saatchi & Saatchi; Can Faga, Chief Creative Officer Lowe and Partners; Cheryl Van Ooyen, Managing Director, Executive Creative Director mcgarrybowen; Fran Luckin, Executive Creative Director, Quirk; Kurt Georg Dieckert, Creative Director and Founder, dieckertschmidt and Wain Choi, Global Executive Director and VP, Cheil Worldwide.
Now in its eighth year, the Dubai Lynx International Festival of Creativity is a meeting place for the
Middle East and North Africa region’s (MENA) advertising and communications industry. Entry categories for the Dubai Lynx Awards are: Film, Film Craft, Print, Print & Poster Craft, Outdoor, Radio, Media, Direct, Promo & Activation, Interactive, Integrated, Design, Mobile, PR and Branded Content & Entertainment. This year has seen a record 2,473 entries from 21 countries.
Dubai Lynx is part of Lions Festivals, organisers of Cannes Lions, Lions Health, Lions Innovation, Spikes Asia, Eurobest and the Asian Marketing Effectiveness and Strategy Awards.