hug digital and HMD Global, the exclusive licensee of the Nokia brand for mobile phones and tablets, have signed a deal making hug the digital marketing communications agency for HMD across social, community management, creative and listening services.
hug digital will be working closely with the HMD Global’s team with the aim of extending its reach to the digital realm and delivering a digital experience that takes into account user experience, ensuring a union between offline and online marketing activities. The full extent of the services offered by hug digital encompasses handling the brand’s social assets while providing content creation, community management, full-fledged digital campaigns, reporting, research, and web listening.
“Nokia is a truly iconic, globally recognized and trusted brand. We are proud and honored to be uniting with HMD Global as their communication partner across MENA as it begins this exciting new chapter for Nokia branded mobile phones and tablets,” commented Hussein M. Dajani, hug digital’s Chief Operating Officer.
As the new home of Nokia, HMD Global is in charge of paving the future of these phones and as such is working on plans which include having all future Nokia branded smartphones and tablets to run on the Android operation system.