Eid-Al-Adha Mubarak to your family, your friends, your loved ones and you! Here is wishing you immense happiness, peace and success. The Arabian Marketer office is celebrating Eid whole-heartedly. The site will hence not be updated till September 15, 2016…
Online commerce has become a truly mainstream activity across regions. Shopping apps have quickly made a significant impact here: engagement has seen strong and consistent increases (now at 55 percent), making them one of the fastest growing types of app tracked by Global Web Index… Read More
Tumblr engagers/contributors stand out strongly among social networkers that are spending the longest on social media each day, devoting an average of three hours and 14 minutes to social networking and messaging each day. Snapchatters follow relatively closely behind, spending 15 minutes longer on social… Read More
Egypt’s state-owned telecom company, Telecom Egypt (TE), is rebranding its internet arm, TE Data in line with a unified brand strategy. The move to rebrand comes at a time when the company has acquired a 4G license, marking a ‘new beginning’ for TE as an… Read More
Google Analytics just became smarter. In the update to the app, Google has injected automated insights, which is on similar lines as seen on Google Now. The objective is to provide an in-app assistant to users who can then access growth and decline insights on… Read More
MYPINPAD, an enabler of multi-factor authentication for touchscreen devices such as smartphones and tablets, has recently channeled efforts to bring its simple, proprietary and customer friendly authentication solution to MENA and Asia Pacific. Following appointments to lead its global activity, MYPINPAD has aligned plans for… Read More
Media agencies can also be creative – the subject has been a point of various discussions in advertising business. Maxus Global, that is known to have called itself the creative media agency, has taken this a step forward, and has appointed Jen Smith, currently Head of… Read More
Discovery Communications has formed a partnership with BHS Media to empower BHS Media to use Discovery’s content and branding to create and launch a brand new free-to-air lifestyle channel for Farsi-speaking markets across the Middle East and North Africa (MENA). BHS Media will launch Home… Read More
Advertisers want to attract people with discounts and other promotions, and people want to be able to easily claim and redeem offers any time, anywhere. Based on this, Facebook has reimagined and redesigned Facebook Offers for a new, streamlined mobile experience. Now advertisers can share… Read More
Twitter is expanding its revenue programs to allow creators on the platform to earn money in newer ways. And the micro-blogging platform is doing so with specific focus on videos. Earlier this year, the platform had enabled different ways for investing in video, including longer… Read More
