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Author: AM News Desk

UAE More Likely To Follow COVID-19 Precautions Than KSA: YouGov

UAE More Likely To Follow COVID-19 Precautions Than KSA: YouGov

5 years ago by AM News DeskDigital

Countries in the Middle East have started easing Coronavirus restrictions, a decision that appears to be motivated by the desire to restart some economic activity amid the global health crisis. Latest YouGov data in partnership with the Institute of Global Health Innovation (IGHI) at Imperial… Read More

Microsoft Enables UAE To Pursue Tech Careers

Microsoft Enables UAE To Pursue Tech Careers

5 years ago by AM News DeskAM Tech

Microsoft stated the launch of Tomoh, a program designed to empower Emiratis to pursue careers in technology. The virtual launch event was attended by senior officials and executives from both the Ministry and Microsoft, including participants who enrolled in the first batch of the ‘Tomoh’… Read More

UAE Consumers Opt Cashless In COVID: Survey

UAE Consumers Opt Cashless In COVID: Survey

5 years ago by AM News DeskDigital

Dubai Police, Dubai Economy (DED) Visa released findings of a survey on the impact of COVID-19 pandemic on payment behavior of consumers in the UAE. The survey looks at consumers’ general views, preferences and concerns related to digital payments and offers key insights for merchants.… Read More

Lenovo’s New Servers Target Data Mgmt Challenges

Lenovo’s New Servers Target Data Mgmt Challenges

5 years ago by AM News DeskAM Tech

Lenovo Data Center Group (DCG) introduced new flexible solutions to empower customers to simplify common data management challenges. DCG launches the ThinkSystem SR860 V2 and SR850 V2 servers, which features third Gen Intel Xeon Scalable processors with enhanced support for SAP HANA based on Intel… Read More

Google Celebrates World Refugee Day By Donating & Assisting Refugees Digitally

Google Celebrates World Refugee Day By Donating & Assisting Refugees Digitally

5 years ago by AM News DeskDigital

On World Refugee Day, Google renewed its commitment to work together with nonprofits and find more long term solutions. Google is supporting the UN Refugee Agency (UNHCR) with $550,000 Google.org and YouTube grants to provide refugees with necessary materials to endure the pandemic, digital skills… Read More

The One Show Labels Ogilvy, Network Of The Year For Fourth Time

The One Show Labels Ogilvy, Network Of The Year For Fourth Time

5 years ago by AM News DeskDigital

The One Show has named Ogilvy 2020 Network of the Year in recognition of outstanding work across disciplines on behalf of its clients. Ogilvy’s focus on collaboration and big creative ideas in any form, from gaming and commerce to mobile and social media, also resulted… Read More

Brand Love Story In A New Normal

Brand Love Story In A New Normal

5 years ago by AM News DeskDigital

Talkwalker has published the results of their latest report, The Brand Love Story 2020. The report comes at a pivotal time, as brands adapt to the new normal. Brand love is known to improve consumer loyalty & advocacy. As companies adapt to a post-COVID marketplace,… Read More

Dell EMC PowerScale Aims New Benchmark In Storage

Dell EMC PowerScale Aims New Benchmark In Storage

5 years ago by AM News DeskAM Tech

Dell Technologies reveals Dell EMC PowerScale, a new family of storage systems engineered with industry leading storage software and server hardware to set a new industry standard for how organizations capture and capitalize on unstructured data, such as documents, images, videos and social media content.… Read More

Fatafeat: Navigating Ramadan In A Covid-World

Fatafeat: Navigating Ramadan In A Covid-World

5 years ago by AM News DeskDigital

Fatafeat declared positive Ramadan campaign results, following a strategy adopted in response to the presence of Covid-19 during the Holy Month. With each country across the region undertaking varying levels of lockdown and movement restrictions during the Holy Month, the adapted strategy focused on amplified… Read More

FutureTech Partners With Adimo For Shoppable Media Campaigns

FutureTech Partners With Adimo For Shoppable Media Campaigns

5 years ago by AM News DeskDigital

Adimo has partnered with Dubai based media agency FutureTech to deliver shoppable media campaigns to clients across MENA & South Africa. “FutureTech will use Adimo’s technology to create shoppable media campaigns for their clients and provide consumers across MENA & South Africa with frictionless paths… Read More

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The Arabian Marketer is a news media publication focussed on reporting on developments in the media, marketing and advertising industry in the Middle East and North Africa region. Based in UAE, AM looks to focus on news developments through its flagship website www.thearabianmarketer.com and monthly print magazine The Arabian Marketer.

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