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Author: AM News Desk

Gerety Awards Extends Deadline, Wont Be Accepting COVID-19 Ads

Gerety Awards Extends Deadline, Wont Be Accepting COVID-19 Ads

5 years ago by AM News DeskAdvertising

Gerety Awards has extended its deadline till May 29 urging the Middle East & North Africa region to enter its campaigns before this date. However, it will not be accepting COVID-19 related ads. “An online petition called for award shows to place a ban on… Read More

Sociate Launches Online PR Community & Webinars

Sociate Launches Online PR Community & Webinars

5 years ago by AM News DeskMedia

PR and marketing agency, SOCIATE, has launched a Facebook platform ‘Your PR Guru’that welcomes anyone involved with or interested in the PR industry. Your PR Guru is an educational platform where members can expect exclusive insights, educational material, and engaging interviews with PR and media… Read More

Vatika’s Campaign Makes Quarantine Time Memorable

Vatika’s Campaign Makes Quarantine Time Memorable

5 years ago by AM News DeskAdvertising

Hair Care brand, Vatika, has launched a campaign in the Middle East to encourage all to be positive and make the most out of their home quarantine. Vatika’s #InspiredByNature campaign suggests fun things that everyone can do at home and, it is centered around borrowing… Read More

Twitter Launches ‘Heroes of Good’ Ramadan campaign

Twitter Launches ‘Heroes of Good’ Ramadan campaign

5 years ago by AM News DeskDigital

In the lead up to Eid Al Fitr, Twitter has launched ‘Heroes of Good’, a Ramadan campaign centred around celebrating people who have spread hope through their acts of kindness. The campaign encourages people to either nominate their Ramadan hero, an individual who has gone… Read More

STC Group, Nokia Sign Master Frame Agreement

STC Group, Nokia Sign Master Frame Agreement

5 years ago by AM News DeskDigital

stc Group and Nokia signed a five-year Master Frame Agreement (MFA) to further strengthen their strategic partnership. The agreement aims to expedite buying process of Nokia’s latest equipment, software and services for stc Group to introduce innovative services faster to its subscribers as a pioneer.… Read More

UAE’s Creative Zone Launches Operations In Saudi Arabia

UAE’s Creative Zone Launches Operations In Saudi Arabia

5 years ago by AM News DeskNews Watch

Creative Zone announced their expansion into the Saudi Arabian market. Having operated in the UAE since 2010, the company has worked with startups and entrepreneurs setting up their businesses in Dubai and many of the free zones such as Fujairah Creative City and Shams Free… Read More

COVID-19 Pushes Digital Transformation In Saudi Arabia

COVID-19 Pushes Digital Transformation In Saudi Arabia

5 years ago by AM News DeskDigital

KPMG has urged the government ministries, institutions, authorities in Saudi Arabia to focus on key priority digital agendas that would help navigate the COVID-19 crisis and beyond, such as telehealth, digital education, and teleworking. “The digital transformation in these unprecedented circumstances has become a pressing… Read More

5G Security Assurance Is Key To Saudi’s Economic Acceleration

5G Security Assurance Is Key To Saudi’s Economic Acceleration

5 years ago by AM News DeskAM Tech

As Saudi Arabia continues to advance its 5G infrastructure, Huawei’s Chief Security Officer in the US recently joined the Saudi Federation for Cybersecurity, Programming, and Drones (SAFCSP) in a webinar discussion about how 5G and cybersecurity assurance can help harness the value of digital transformation… Read More

Instagram Grows, Twitter Declines In Ad Reach In UAE, KSA

Instagram Grows, Twitter Declines In Ad Reach In UAE, KSA

5 years ago by AM News DeskMedia

Major social media platforms saw significant growth in their advertising reach across UAE and Saudi Arabia, according to reports released by socially-led creative agency We Are Social and Hootsuite. Digital 2020: UAE found that Instagram saw the biggest growth in its advertising audience of the… Read More

Arab Women An Influential Force On Social Media

Arab Women An Influential Force On Social Media

5 years ago by AM News DeskMedia

Arab women are playing a key role in enriching social media platforms with their knowledge and perspectives through their participation in various conversations, prominent local and regional influencers said at the ‘Arab Social Media Influencers Majlis’, which was held on the sidelines of the Global… Read More

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The Arabian Marketer is a news media publication focussed on reporting on developments in the media, marketing and advertising industry in the Middle East and North Africa region. Based in UAE, AM looks to focus on news developments through its flagship website www.thearabianmarketer.com and monthly print magazine The Arabian Marketer.

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