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Author: Asma Wangde

Juniper Networks Appoints Hatem Hariri As GM MEA

Juniper Networks Appoints Hatem Hariri As GM MEA

10 years ago by Asma WangdeAM Tech

Juniper Networks, a US based player in automated, scalable and secure networks, has appointed Hatem Hariri as General Manager, Middle East and Africa. In this role, Mr Hariri is responsible for all aspects of sales strategy, planning and operations across Juniper’s entire MEA business. Mr… Read More

du, Zain KSA Join Hands For Knowledge Exchange Program

du, Zain KSA Join Hands For Knowledge Exchange Program

10 years ago by Asma WangdeMarketing

du and Zain KSA have formed a partnership to develop their human resources through knowledge exchange sessions. The two operators joined hands to share experiences and operational plans during an agreed period, in addition to holding periodic workshops that address several areas of interest and… Read More

US Elections, Brexit: False Alarms Or Serious Threats?

US Elections, Brexit: False Alarms Or Serious Threats?

10 years ago by Asma WangdeMedia

Advertising and marketing are perhaps among the most sensitive industries to major events around the globe. Not only do the agency policies get impacted by major global events, but these agencies themselves have the opportunity and the burden to influence these events. This past year… Read More

South Africa, Ghana & Nigeria Top Africa’s Mobile App Users

South Africa, Ghana & Nigeria Top Africa’s Mobile App Users

10 years ago by Asma WangdeDigital

Internet company, Opera has released its State of the Mobile Web Africa 2016 Report, highlighting mobile internet trends across the continent, including consumer browsing behaviour and app usage. According to the report, Ghanaians, Kenyans, Seychellois and Mauritians are the highest data users with an average usage of… Read More

Starz Play Secures Investment From SEQ & Delta Partners

Starz Play Secures Investment From SEQ & Delta Partners

10 years ago by Asma WangdeAM Unicorns

Online video streaming in the region is only set to pick up further. With players like Netflix making a foray in the region last year, another vindication comes with STARZ Play getting a new multi-million dollar funding investment. This investment is led by existing investors… Read More

Icflix Inks Deal With Zain Bahrain

Icflix Inks Deal With Zain Bahrain

10 years ago by Asma WangdeDigital

Icflix is expanding its digital footprint in the Kingdom of Bahrain with the announcement of a strategic partnership with telecom operator Zain Bahrain. Both Zain Bahrain prepaid and postpaid customers will be able to access Icflix library of content for a fee. The companies have… Read More

Meydan Group Awards Creative Duties To Grayling’s G Creative

Meydan Group Awards Creative Duties To Grayling’s G Creative

10 years ago by Asma WangdeAdvertising

Meydan Group has appointed G Creative, Grayling’s global creative arm, to be its creative agency partner in the wake of a competitive pitch process. Meydan among one of the key players in Dubai’s business and leisure community, playing an integral role in the Emirate’s vision.… Read More

DDB, Memac Ogilvy, Y&R, TBWA\Raad Bring Home LIA Awards

DDB, Memac Ogilvy, Y&R, TBWA\Raad Bring Home LIA Awards

10 years ago by Asma WangdeAdvertising

The 31st LIA award ceremony was held in Las Vegas, convening over a 10-day period. LIA is a global award annually honoring legends and pioneers in advertising, digital, production, design, music & sound and technology. The jury teams viewed and scored every entry and determined the recipients… Read More

WPP Sees Steady Growth In Q3 Including In The MEA Region

WPP Sees Steady Growth In Q3 Including In The MEA Region

10 years ago by Asma WangdeAdvertising

In the third quarter of the year, WPP reported net sales growth of 2.9 percent with revenues up 23.4 percent to GBP 3.61 billion. Even though Sir Martin Sorrell, CEO, WPP has been vocal on his disappointment of the Brexit vote, the impact of sterling… Read More

Eyeing TV Budgets, Facebook Takes Its Ad Service to Apple TV, Roku

Eyeing TV Budgets, Facebook Takes Its Ad Service to Apple TV, Roku

10 years ago by Asma WangdeDigital

The Middle East & North Africa (MENA) region has exhibited positive adoption trends in video streaming. Various services including the likes of Apple TV and Netflix have made a play in the region to leverage some of these trends, and to create stronger subscriber base… Read More

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The Arabian Marketer is a news media publication focussed on reporting on developments in the media, marketing and advertising industry in the Middle East and North Africa region. Based in UAE, AM looks to focus on news developments through its flagship website www.arabianmarketer.ae and monthly print magazine The Arabian Marketer.

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