When observed closely, there are several insights to ad skipping behaviors. Most notable is that people skip based on the fact that it’s an ingrained behavior. This is further exacerbated by the fact that not only do the majority of onliners skip ads, but they… Read More
The age of the emojis is catching up with the Arabian way. To mark the rise of ‘expressions’ in communication, a new keyboard emoji and sticker app, Halla Walla, that captures the conversation of the Arab and Khaleeji lifestyle, is launched. Derived from the saying… Read More
Nike, among the more digital savvy brands, also commands a loyal base of customers. Over the years, even search engines continue to be a dominant force when it comes to product research, social networks have been gaining ground rapidly. Data from Global Web Index reiterates this… Read More
In many discussions, Twitter is the live connection to culture – locally as well as globally. People turn to Twitter to share their joys and also to gain support and solidarity in times of crisis. Everyday, #LoveHappens in different forms on Twitter. In the last… Read More
With mobiles now perceived as the most important device by internet users, it’s no surprise that the handheld devices have overtaken PCs/laptops across almost all of the online activities. One of the areas where mobile has made the biggest impact is social networking. Unsurprisingly, 16-24s… Read More
With the Premier League season now in full swing, Global Web Index takes a look at online viewing behaviors among supporters of one of the biggest clubs – Manchester United. While there’s no denying the appeal and popularity of watching a big sports game live… Read More
GlassQube Coworking and New York University Abu Dhabi (NYUAD) have formed a partnership aimed at developing the startup ecosystem and SMEs (small & medium enterprise) in Abu Dhabi. This move follows the 2016 launch of GlassQube Coworking, an initiative that offers a range of work… Read More
It is well known that Apple has a highly loyal customer base, but a GWI survey underlines just how many current iPhone owners are likely to stick with the brand when they next buy or upgrade their mobile. An overwhelming 83 percent of iPhone owners… Read More
Award-winning art director and visual designer Filippo Spiezia is to join Baroque Worldwide as Partner and Chief Operating Officer. A native of Italy, Mr Spiezia will oversee the company’s business operations and work alongside Co-Founder and Chief Executive, Ali Mansoor as the creative production company… Read More
The significance of online TV content has been highlighted in the Middle East and Africa (MEA) region with the advent of the growth in the number of players both local and international, including the launch of Netflix in the region last year. Data from Global… Read More
