In a landmark move to redefine the Shopper marketing, ecommerce and retail media landscape in the Middle East, Havas – one of the world’s largest global communications networks – today announces the strategic acquisition of Liquid, a leading omni-commerce company, marking a significant step forward… Read More

AGMC, the official BMW Group importer for Dubai, Sharjah and the Northern Emirates, has officially launched its fully renovated showroom on Sheikh Zayed Road. After undergoing an extensive renovation, the new showroom has transformed into a state-of-the-art facility spanning an impressive 95,000 square feet, making… Read More

King Salman Energy Park, a leading industrial hub at the heart of global energy markets, is pleased to announce the appointment of Nasir Al-Naimi as Chairman. His appointment supports SPARK’s strategic ambition to localize the region’s energy value chain and further operationalize its integrated masterplan.… Read More

Dentsu today announced the launch of a new research study measuring attention in Arabic digital advertising for the first time. Conducted in partnership with Lumen Research, dentsu will measure consumer’s attention spans across various leading platforms to establish the value of attention as a media… Read More

Seef Properties signed a lease agreement with Turkish global fashion brand, DeFacto, which will open its first Bahrain branch at Seef Mall – Seef District. The 1500 sqm store will offer a wide selection of products for men, women, and children, catering to its diverse… Read More

Publicis Sapient, a digital business transformation company, today announced the appointment of Ashwaq Al Shathri as Country Managing Director (MD) for Saudi Arabia, based in Publicis Sapient’s Riyadh office.  This appointment reflects the importance of KSA and the Middle East for Publicis Sapient as fertile ground… Read More

Hanover Communications, one of EMEA’s leading strategic communications and public affairs consultancies, today announced a significant addition to its offer with the launch of Hanover Sport. This move will combine the agency’s established sporting expertise in brand storytelling, strategic and corporate communications, fan engagement, sponsorship… Read More

Over 8.4 million people in the region are dyslexic. However, none of the 650 Arabic fonts that are used globally, are dyslexic-friendly. Even though Arabic is one of the oldest and most beautiful languages in the world with 12 million distinct words it is also… Read More