Mastercard, Amazon Form Partnership On Back Of Flash Sales

Mastercard and Amazon.ae declared a partnership to offer customers access to the ultimate shopping experience, value added benefits and online savings.

This partnership is said to bring the rollout of consumer centric initiatives designed to meet the consumers’ evolving shopping needs. Customers who sign up for and use their Mastercard Platinum, World and World Elite Mastercard debit and credit cards issued by banks in the UAE, are assured to receive a complimentary annual Amazon Prime membership.

“We are constantly working on adding to and improving our Amazon.ae offering for customers in the UAE. We are pleased to be working with Mastercard to give their customers access to the wide range of shopping and entertainment benefits delivered through Prime memberships on Amazon.ae,” noted Abdo Chlala, Director of Marketing and Prime, Amazon Middle East and North Africa.

Additionally, Mastercard has partnered with Amazon.ae for Amazon’s annual Prime Day in the UAE, a two day shopping event that says to provide the prime members on Amazon.ae with incredible savings and deep discounts with thousands of deals on everything they need and love, including the most popular, beloved brands and must have items across every category from toys, electronics, fashion, Amazon devices and more. Mastercard and Amazon.ae are offering UAE consumers who are Amazon Prime members, 20% cashback in the form of an Amazon.ae gift card during Prime Day on October 13-14, 2020 when they pay with Mastercard

“Mastercard’s collaboration with Amazon.ae will enable shoppers to engage with an ecommerce marketplace that offers added value that will further strengthen our digital transformation journey in a world that is changing the way consumers interact with products, services and brands. Ease, immediacy, relevance and security are the new hallmarks of what consumers value as they seek more convenience as they make purchase decisions and Mastercard is proud to partner with Amazon to offer enhanced customer experiences,” said Girish Nanda, Country Manager, UAE & Oman.

Participating banks claim to provide the qualifying cardholders with access to the redemption link, which will enable them to activate the benefit. In addition to shopping benefits and exclusive deals, including Free and Fast Delivery with One-Day Delivery on Prime products. Prime members also enjoy free delivery on millions of products available from Amazon US for over AED100, and the chance to enjoy unlimited access to Prime Video, where members can stream or download thousands of movies and TV series.

Alongside recognition of the rise in ecommerce, Mastercard is also states to be committed to the security of consumers and merchants alike, through its advanced tokenization technology, ensuring that as consumers go online, they also remain safe.