Prism Digital won the digital mandate for Museum of Illusions, Dubai which is one of the most popular tourist attractions in Al Seef by Meraas. This business was won after a Pan Arab Multi-agency pitch conducted earlier this year.
“We have selected Prism after a comprehensive pitch process. They understood our business and have tremendous experience handling major Dubai Tourism Projects. 90% of our business comes from Tourists and we are confident that Prism’s strategic approach towards our digital marketing management will go a long way in making Museum of Illusions, a well-known tourist attraction amongst visitors visiting Dubai,” noted Varvara Bonnet, Museum Manager Museum of Illusions.
As a part of the mandate, Prism will handle digital advertising, social media marketing, Google AdWords, SEO and online reputation management. Prism with its core expertise in digital marketing and advanced creative approach will be managing their social media footprints with authentic content and capture live actions at the museum during operation.
Lovetto Nazareth, Director Prism Digital commented “We couldn’t be more thrilled to partner with Museum of Illusions, Dubai. Our ROI focused lead generation methodology and digital marketing strategies have grown the business by 3x even in a situation where there was a 90% drop in footfalls and traffic into the Al Seef Area for a couple of months due to the corona virus situation. I am sure this partnership will become a fruitful one and will unlock new doors for Prism as well.”
