Snap Inc. has got aggressive in the Middle East and North Africa (MENA) region. With new senior hands on board, the social media company is now working towards creating more options for Snapchatters and also for advertisers in the region. Earlier this year, Snap opened… Read More
InSkin Media, the advertising technology business that develops various brand advertising formats, reported a successful first six months of its business in the GCC region, since the London-based company launched its Dubai office in October last year. The industry’s hunger for innovative, user-friendly formats in… Read More
The year had begun with the news of broadcaster Al Jazeera cutting down nearly 500 jobs. Later, there was news of print industry, in particular newspapers, suffering in Lebanon leading to near closure to one of its oldest players. Yahoo shutting down its Middle East… Read More
After announcing the closedown of its American cable news network earlier this year, Al Jazeera is now planning to axe around 500 jobs. According to the Qatar-based broadcaster the step is taken to rationalize its workforce in the face of the ‘ongoing transformation of the… Read More
The Film Craft category also was not awarded any Grand Prix this year. Three Golds were given out in the category. Leo Burnett won a Gold campaign for Du, that included seven pieces of work and also a Gold for Du again for the entry… Read More
With only three days left for the Dubai Lynx International Festival of Creativity to kick off, it is about time to take a closer look at the region’s top work that is competing for the Lynx. With messages that go beyond advertising, and bring out… Read More
